Senior Business Intelligence Analyst
Tilt (formerly Empower)
BigQuerySQL
Job Level
Senior
Tech Stack
BigQueryCloudSQL
About the role
- Build and lead a small team of product and marketing analysts; set priorities aligned with product and growth goals and foster their development
- Own and evolve the company’s data stack (BigQuery & Looker), ensuring data quality, clear taxonomy, robust documentation, and scalable event tracking in collaboration with engineers
- Drive product and gameplay analytics: define success metrics; analyze retention, monetization, engagement, and feature performance; lead experimentation (A/B testing, holdouts)
- Deliver actionable marketing & UA insights: integrate attribution and ad platform data; track ROAS, CPI, and creative performance; identify growth and channel opportunities
- Champion a data-informed culture: improve data literacy through training; enable self-service dashboards; establish regular KPI reviews to guide decision-making across teams
- Shape modern analytics team and drive product and marketing decisions to scale the game and company
Requirements
- 5-7+ years in Product/Growth analytics
- At least 1-2 years in a leadership role
- Strong SQL skills and experience with BigQuery or similar cloud warehouse environments
- Proven experience with Looker (or similar), including data modeling and dashboard creation
- Familiarity with F2P mobile game KPIs and lifecycle metrics (retention, ARPDAU, LTV, churn)
- Understanding of UA and attribution ecosystems (Meta Ads, Google UAC, SKAN, MMPs like Adjust/Appsflyer)
- Experience managing or mentoring analysts while remaining hands-on with analytics work
- Excellent written and verbal communication and presentation skills
- Strategic, proactive, business-oriented mindset
- Fluent English (written and verbal)
