Plan A

Frontend Engineer

• - Create flexible, maintainable, and reusable features that help users along their carbon accounting and decarbonisation journey
• - Collaborate with the other Frontend and Backend engineers in your team, as well as the Data, Platform and QA engineers from other Engineering teams on features and technical improvements
• - Plan and implement features together with design, and product, to make pragmatic decisions and contribute to technology and architecture decisions
• - Promote best practices and methodologies within the Frontend development team
• - Foster a healthy and collaborative development environment through mentorship, transparent feedback and communication

Senior Frontend Engineer

Performance Marketing

• - Develop and execute the company's growth engine, focusing on generating Sales Qualified Leads while improving every step of the funnel conversion while optimising for all cross-sell opportunities.
• - Lead growth experiments and continuous improvement processes based on data-driven insights
• - Own CRM, lead gen tools and sales workflow automation to drive measurable growth (CAC, LTV).
• - Establish dashboard to publish a weekly report with key growth metrics from lead generation to customer acquisition
• - Build strong alignment with sales and marketing teams.
• - Design and implement short-term and long-term growth strategies aligned with company revenue objectives
• - Analyse the current growth funnel to identify opportunities for optimisation and scale
• - Refine our targeting to align with our buyer personas
• - Develop real-time lead gen reports aiming at tracking and analytics solutions to monitor performance
• - Implement advanced automation workflows and generate AI tools to scale qualitatively
• - Perform ROI analysis across multiple channels to optimise resource allocation
• - Design and conduct A/B testing frameworks to continuously improve conversion rates
• - Operate and optimise a modern GTM Stack including tools like Clay, Hubspot, Webflow, Webglot, Ahrefs, Metabase etc
• - SEO/GEO/LLMO: optimise web and landing pages for improved search performance and create process to guide content teams for improved organic visibility
• - CRM & Outbound: Implement lead nurturing workflows to move prospects through the funnel and create personalised outbound
• - Conversion: collaborate with sales executives to develop strategies that convert Marketing Qualified Leads to Sales Qualified Leads into Customers
• - Create a working environment that fosters creativity, experimentation, and continuous learning with other teams: Rev-ops, finance, sales
• - Support the sales team in converting the new opportunities into closed won
• - Collaborate with CS to support upsell opportunities

Senior Frontend Engineer

SaaS Growth, Demand Generation Lead