
Global Marketing Director – Launch Ops Lead
Pfizer
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Job Level
About the role
- Responsible for building a comprehensive Launch and Growth Plan that integrates Global, Regional, and Local nuances and expectations
- Work cross-functionally with the global hemophilia organization including other members of the Global Hympavzi Marketing Team, Clinical Development, Regulatory, Market Access, Supply, and Legal
- Coordinate with Regional and Local teams to ensure all launch activities are planned and markets are tracking toward launch readiness
- Partner with Market Access and Regulatory Organizations to develop and execute a strategic sequencing for global launch (existing and future planned indications)
- Lead the annual global operating plan and strategy refresh process for Hympavzi (coordinating with cross-functional global teams and with regional teams)
- Set and track brand launch and growth KPIs
- Act as Liaison to the US, ICO, and EMCO Teams for all things launch and execution planning
- Lead the scoping, execution, and ongoing management of strategic brand growth projects not otherwise identified above
Requirements
- BA/BS with at least 8+ years of experience
- Pharmaceutical industry experience in marketing, strategy and new product launch
- Strategic cross functional leadership experience including in-market experience and above country/regional scope
- Strong analytical and strategic skills including ability to identify and prioritize strategic challenges and balance short term needs with long-term vision
- Proven record of identifying customer needs, extracting key insights, and translating these into meaningful value propositions, and tactics
- Ability to uncover insights, synthesize and evaluate information, draw conclusions, and make recommendations
- Demonstrated ability to collaborate across different functions and colleagues/groups and to lead by influence to effectively develop and implement strategies
- Excellent verbal and written communication skills for a wide variety of audiences
- Strong analytical skills, detail oriented, action-driven and creative
- Excellent project management skills
- Must be mature, self-driven, have exceptional learning agility and a high degree of comfort with ambiguity and complexity
- Track record of pushing boundaries and not accepting status quo
- Be a team player and focused on Pfizer values
- Demonstrate an absolute commitment to adherence to all applicable compliance rules and regulations
Benefits
- International travel based on business needs ~20-30%
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategynew product launchbrand growthKPI trackinganalytical skillsproject managementstrategic planningcustomer insightsvalue propositionstactics development
Soft Skills
cross-functional leadershipcollaborationcommunication skillsdetail orientedaction-drivencreative thinkinglearning agilitycomfort with ambiguityinfluenceteam player
Certifications
BA/BS