Director, Adcetris Personal Promotion – Peer-to-Peer Lead
Pfizer
full-time
Posted on:
Location Type: Office
Location: New York City • New York • Pennsylvania • United States
Visit company websiteExplore more
Salary
💰 $176,600 - $282,900 per year
Job Level
About the role
- Oversee the strategy, development, and execution of all HCP Field Personal Promotion and P2P educational initiatives
- Integrate core field force promotional strategy, P2P educational initiatives, message refinement, and sales engagement
- Lead and integrate US HCP Field Personal Promotion and P2P strategies into cohesive promotional plans
- Develop and implement targeted program strategies across promotional and educational channels
- Oversee strategic planning and execution of all P2P content
- Partner with Sales Leadership to optimize cross‑functional alignment
- Collaborate across the franchise for consistent planning and alignment on strategy
- Contribute to the annual US tactical plan and track KPIs
Requirements
- Bachelor’s degree with 8+ years of pharmaceutical marketing or US commercial experience
- Demonstrated experience leading promotional and educational initiatives
- Strong strategic, analytical, and communication skills
- Experience managing agencies and complex workflows
- Ability to execute in a fast‑paced, dynamic environment
- Nice‑to‑Have: Oncology experience, Experience with P2P initiatives or brand launches, MBA or advanced degree, Digital/omnichannel experience
Benefits
- 401(k) plan with Pfizer Matching Contributions
- Additional Pfizer Retirement Savings Contribution
- Paid vacation
- Holiday and personal days
- Paid caregiver/parental and medical leave
- Health benefits to include medical, prescription drug, dental and vision coverage
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
pharmaceutical marketingpromotional initiativeseducational initiativesstrategic planningKPI trackingdigital experienceomnichannel experiencebrand launchesP2P initiativesagency management
Soft Skills
strategic skillsanalytical skillscommunication skillsleadershipcollaborationcross-functional alignmentexecution in dynamic environmentsworkflow management
Certifications
Bachelor's degreeMBAadvanced degree