
Operations Designer
Persado
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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About the role
- __**What You Will Work On:**__
- - **Visual Asset Creation:** Design visual assets for email, direct mail, social media, websites, web banners, and others
- - **Campaign Support: **Translate marketing briefs into campaign concepts and design executions. Produce innovative and effective creatives for digital and print advertising initiatives.
- - **Brand Consistency: **Uphold and apply brand standards of each customer to ensure cohesive, consistent messaging across all channels.
- - **Collaboration: **Partner with Content and Development teams to align creative execution with goals and timelines.
- - **Project Management:** Manage multiple design projects simultaneously and for different customers, delivering high-quality work within scope, timeline, and budget.
- - **Multimedia:** Support marketing campaigns through photography, videography, and illustration when needed.
- ** Typical Projects:**
- - Email templates and social media graphics
- - Digital ads, landing pages, website banners
- - Short-form videos and animated marketing assets
- - Infographics, brochures, flyers, event printed materials
- - Corporate templates including PowerPoint and Word
Requirements
- __**What You Bring:**__
- - Proven design expertise in typography, layout principles, color theory, and visual communication
- - Advanced proficiency with Adobe Creative Suite and related design tools: Sketch, Figma, Canva
- - Understanding of marketing strategy, audience targeting, funnel stages, and conversion goals
- - Strong communication skills, including presenting ideas and accepting constructive feedback
- - Ability to learn new tools, techniques, and visual trends quickly
- - Bachelor’s degree in Graphic Design or a related field preferred
- - A strong, varied portfolio demonstrating design process and work across multiple media formats
- - Ability to design modular and reusable creative systems that scale across formats, channels, and variants
- - Strong understanding of print production workflows for direct mail and paper-based campaigns
- - Hands-on experience creating production-ready print assets, including:
- - Correct use of bleeds, crop marks, trim, and safe areas
- - Exporting PDF/X-1a and PDF/X-4 compliant files
- - CMYK color workflows and print color management
- - Experience working with printing agencies, understanding:
- - Pre-press requirements
- - File handoff standards
- - Proofing and approval cycles. Comfortable coordinating remote proofing with external print vendors.
- - Experience designing layouts that support Variable Data Printing (VDP)
- - Familiarity with paper stock types, finishes, folds, perforations, and die cuts, and how these impact design and layout
- - Experience using AI tools to accelerate creative workflows, including concept exploration, layout ideation, and copy variation.
- - Interest in continuously evolving design processes using automation and AI-assisted tools
Benefits
- __**What We Offer:**__
- - Persado’s hybrid working model empowers both remote and in-office work equitably.
- - Competitive and equitable compensation with generous benefits packages globally.
- - 401k (matching) to prepare for your future.
- - We encourage professional growth through our dedicated enablement and training, as well as on demand tools and resources.
- - Employee Enrichment Fund to pursue a passion or upgrade your home office.
- - Structured onboarding program to ensure a confident start and long-term success for new hires.
- - Strong emphasis on career development and mobility, continuous feedback loops and performance management.
- - Flexible time off to support work-life harmony (including Summer Fridays)
- - #PersadoCares: two paid Volunteer days per year and charitable donation match.
- - Robust Diversity, Inclusion and Belonging initiatives; culture month celebrations, monthly diverse speaker series, commitment to bias-free recruitment, ERGs (#culture, #mindsmatter, #parents, #women, #green, #pride - and more).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
typographylayout principlescolor theoryvisual communicationdesign modular systemsprint production workflowsVariable Data Printing (VDP)exporting PDF/X-1a filesexporting PDF/X-4 filesCMYK color workflows
Soft skills
strong communication skillsability to learn new tools quicklyaccepting constructive feedbackproject managementcollaboration
Certifications
Bachelor’s degree in Graphic Design