Director of Marketing
Pear VC
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • United States
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Salary
💰 $150,000 - $175,000 per year
Job Level
About the role
- Own organic acquisition: Run experiments across SEO, content, community (Reddit, advocacy partnerships), and referral channels.
- Run the content engine: Take over podcast, newsletter, blog, and social. Publish 8-10 blog posts monthly using AI-assisted workflows.
- Build lifecycle marketing: Create email sequences and re-engagement campaigns. Partner with product on activation.
- Measure everything: Set up tracking, build dashboards, run cohort analysis. Know your numbers cold.
- Leverage AI at scale: Use AI tools daily. Build workflows that let you operate at 3x the pace of a traditional marketer.
Requirements
- 5-7 years in consumer marketing, with at least 2 years at an early-stage startup as one of the first marketers
- Proof of hands-on execution: 3-5 experiments you personally ran with hypothesis, execution, measurement, and results (with numbers)
- Deep analytical skills: You pull your own data, build your own dashboards, know your CAC and conversion rates off the top of your head
- AI-native workflows: You use AI tools daily, have built automations that are currently running
- Comfort with ambiguity: No playbooks. You figure out what works through experimentation.
Benefits
- Salary: $150,000 - $175,000
- Equity: Meaningful equity in a startup
- Health: Comprehensive medical, vision, and dental
- PTO: Unlimited
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOcontent marketingemail marketingdata analysisdashboard creationcohort analysisAI toolsautomationexperimentationlifecycle marketing
Soft skills
analytical skillsproblem-solvingadaptabilitycreativitycommunicationexecutioncollaborationinitiativestrategic thinkingcomfort with ambiguity