Salary
💰 $136,000 - $160,000 per year
About the role
- Own GROW and AI solution messaging, positioning, and competitive differentiation
- Develop compelling content that showcases customer success: case studies, blog posts, social content, videos, and press announcements
- Create sales enablement materials including pitch decks, one-pagers, proof points, and deliver enablement trainings
- Build and manage evergreen email campaigns to support lead nurture, onboarding, engagement, upsell, and renewal
- Collaborate with Product, Sales, and Customer Success on product launches and customer communications for new features, program enhancements, and product updates
- Report to the Director of Marketing
Requirements
- 5+ years of marketing experience, including 3 years in B2B EdTech marketing and/or B2B product marketing
- Deep understanding of the K-12 landscape and district decision-making process
- Exceptional writer with love for developing clear, compelling messaging
- Proven experience creating sales content, customer stories, and lifecycle campaigns
- Experience in fast-paced startup environments and comfort with ambiguity
- Able to collaborate and influence Product, Sales, Customer Success, etc.
- Attention to detail (please take the time to respond to the application questions when submitting your application)
- Can be located in any geography in the US or Canada