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Senior Product Marketing Manager

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full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $136,000 - $160,000 per year

Job Level

Senior

About the role

  • Own GROW and AI solution messaging, positioning, and competitive differentiation
  • Develop compelling content that showcases customer success: case studies, blog posts, social content, videos, and press announcements
  • Create sales enablement materials including pitch decks, one-pagers, proof points, and deliver enablement trainings
  • Build and manage evergreen email campaigns to support lead nurture, onboarding, engagement, upsell, and renewal
  • Collaborate with Product, Sales, and Customer Success on product launches and customer communications for new features, program enhancements, and product updates
  • Report to the Director of Marketing

Requirements

  • 5+ years of marketing experience, including 3 years in B2B EdTech marketing and/or B2B product marketing
  • Deep understanding of the K-12 landscape and district decision-making process
  • Exceptional writer with love for developing clear, compelling messaging
  • Proven experience creating sales content, customer stories, and lifecycle campaigns
  • Experience in fast-paced startup environments and comfort with ambiguity
  • Able to collaborate and influence Product, Sales, Customer Success, etc.
  • Attention to detail (please take the time to respond to the application questions when submitting your application)
  • Can be located in any geography in the US or Canada