
Senior B2B Sales Representative, Ingredient and By-Products
Paleovalley
full-time
Posted on:
Location Type: Remote
Location: Arizona • California • United States
Visit company websiteExplore more
Salary
💰 $75,000 - $90,000 per year
Job Level
About the role
- Build the market and the sales motion
- Develop and execute an outbound B2B sales strategy for bone meal, tallow, and other by-products across agriculture, animal feed, pet food, supplement, food manufacturing, and foodservice industries.
- Research, identify, and prioritize target accounts nationwide, creating and refining an Ideal Customer Profile (ICP) across multiple industries and use cases.
- Build a repeatable sales playbook from the ground up, including outreach messaging, qualification criteria, discovery approach, pricing conversations, objection handling, and follow-up cadence.
- Generate pipeline through proactive prospecting, relationship mapping, referrals, trade shows, and industry networking.
- Own the full sales cycle
- Manage the entire sales process from first contact through close: outreach, discovery, education, quoting, negotiation, and account handoff.
- Develop long-term, trust-based relationships with buyers, procurement teams, operators, manufacturers, and distributors.
- Clearly communicate product value in markets where customers care deeply about sourcing integrity, consistency, specifications, reliability, and long-term partnership, not just price.
Requirements
- 5-8+ years of overall sales experience, preferably in B2B or outside sales roles.
- At least 5 years of experience selling within agriculture, animal feed, pet food, food manufacturing, supplements, ingredients, or related industries.
- Proven success generating pipeline through outbound prospecting rather than relying on inbound leads.
- Comfort working independently with high ownership, initiative, and accountability.
- Ability to build structure, process, and documentation from scratch (playbooks, CRM workflows, reporting).
- Strong communication and negotiation skills, with the ability to explain ingredient-based or operational products to practical, detail-oriented buyers.
- Willingness to travel regularly and spend time in the field building relationships.
- Willingness to support operational and logistical execution when needed in a fast-moving environment.
Benefits
- Medical, dental, and vision coverage with 100% employer-paid dental/vision and a small monthly medical premium for employees; dependents may be added at employee cost
- Generous Paid time off to support balance and rest
- Paid sick time for when you need it
- Six (6) paid holidays each year
- Paid parental leave for growing families
- 100% company-paid Short-Term Disability, Long-Term Disability, and Life Insurance
- 401(k) with up to a 4% company match after one year of service
- Monthly product stipend or access to perfectly imperfect damaged product so you can enjoy the nutrient-dense foods you help bring to others
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B sales strategyoutbound prospectingsales playbook developmentpipeline generationnegotiationaccount managementrelationship mappingqualification criteriadiscovery approachpricing conversations
Soft Skills
communication skillsnegotiation skillsinitiativeaccountabilityrelationship buildingtrust-based relationshipsindependenceprocess buildingdetail-orientedadaptability