GTM Strategy, New Products
OpenAI
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • United States
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Salary
💰 $284,000 - $315,000 per year
About the role
- Drive GTM strategy for new products from initial launch through product-market fit and scaled field adoption – defining how products are sold, deployed, and expanded.
- Partner with Sales and Success to operationalize new products in the field, shaping repeatable sales motions, deployment patterns, and account strategies across priority segments.
- Design and support customer deployments and pilots to validate value, refine product market fit, and establish scalable patterns for broader rollout.
- Establish success metrics and decision frameworks, aligning a cross-functional team (Product, Sales, Success, Marketing, Enablement, etc.) on outcomes.
- Build the GTM operating cadence to ensure the team hits agreed milestones across launch, product market fit, and scaled adoption.
- Translate customer and field insights into product feedback, providing input into prioritization, sequencing, and readiness to improve sellability, adoption, and retention.
Requirements
- Have 8+ years of experience in GTM strategy, product commercialization, business operations, or product strategy, ideally within tech, finance, or consulting.
- Bring in-house operating experience with a deep understanding of B2B go-to-market motions and commercial models.
- Have a proven ability to take ambiguous new product concepts and build clear commercialization strategies from concept through execution.
- Demonstrated success leading cross-functional GTM initiatives across Sales, Product, & Operations in dynamic, high-growth environments.
- Have direct experience in new product introductions or other 0 to 1 programs.
- Are comfortable with the ambiguity of early-stage or scaling organizations, particularly for complex or technical products.
- Are highly organized and adaptable, able to prioritize across a dynamic portfolio of commercialization projects while adjusting quickly as business needs evolve.
Benefits
- Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
- Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
- 401(k) retirement plan with employer match
- Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
- Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
- 13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
- Mental health and wellness support
- Employer-paid basic life and disability coverage
- Annual learning and development stipend to fuel your professional growth
- Daily meals in our offices, and meal delivery credits as eligible
- Relocation support for eligible employees
- Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
GTM strategyproduct commercializationbusiness operationsproduct strategyB2B go-to-market motionscommercial modelsnew product introductionscross-functional GTM initiativesproduct market fitsuccess metrics
Soft Skills
leadershiporganizationaladaptabilityprioritizationcommunicationcollaborationproblem-solvingstrategic thinkingcustomer insight translationdynamic portfolio management