OPAL-RT TECHNOLOGIES

Digital Marketing Specialist – Digital Marketing Specialist

OPAL-RT TECHNOLOGIES

full-time

Posted on:

Location Type: Remote

Location: Canada

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Tech Stack

WordPress

About the role

  • Website and digital platform management (50%):
  • Planning and execution of digital campaigns (40%):
  • Performance monitoring and continuous optimization (10%):

Requirements

  • Bachelor’s degree in marketing, communications, business administration, or a related field
  • 5+ years of experience in digital marketing, with demonstrated senior-level responsibility for websites and digital campaigns
  • Strong expertise in:
  • Website and CMS management (WordPress)
  • SEO fundamentals and performance optimization
  • Digital analytics and reporting (Google Analytics and other tools)
  • Paid and organic digital channels (Google Ads, LinkedIn Ads)
  • Proven ability to manage multiple stakeholders, priorities, and agencies in a complex B2B environment
  • Strong analytical mindset combined with excellent execution skills
  • Experience in B2B, technology, engineering, or industrial markets is a strong asset
  • French is required. English is required for communication with our international partners
  • Additional assets: knowledge of Microsoft Dynamics 365 CRM; Discourse; Weglot; Power BI; Google Dashboards
Benefits
  • Flexible schedule
  • Remote work

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingwebsite managementCMS managementSEOdigital analyticsperformance optimizationGoogle AdsLinkedIn AdsreportingB2B marketing
Soft skills
analytical mindsetexecution skillsstakeholder managementprioritizationcommunication