
Trade Planning Manager
Ocean Spray Cranberries
full-time
Posted on:
Location Type: Remote
Location: California • Massachusetts • United States
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Salary
💰 $95,200 - $130,900 per year
About the role
- Serve as the primary business partner for key accounts or channels, supporting annual planning, risk/opportunity assessment, and joint business plan development.
- Identify and implement levers to improve trade efficiencies and incremental ROI across channels and customers.
- Lead company-wide sales execution cadences, including forecasting, month-end close, slotting reviews, and quarterly business reviews.
- Conduct account-level ROI and post-promotion analysis to inform future strategies.
- Collaborate with Sales on JBP negotiation scenario planning and incremental opportunity processes.
- Review and validate Sales trade plans, ensuring accuracy in cases, revenue, and trade spend.
- Provide inputs for financial forecasts, accruals, and sales targets; validate P&L impacts and trade spend visibility.
- Execute marketing and RGM strategies, incorporating consumption data and elasticity insights.
- Drive continuous improvement of trade management systems and reporting tools; troubleshoot system issues and ensure master data compliance.
Requirements
- Deep understanding of trade strategies within US Food & Beverage CPG, including slotting, promotional planning, and retailer execution requirements.
- Robust knowledge of the Foodservice (aka Away From Home) industry with experience working with GPO’s, distributors, national accounts, and local operators.
- Develop, maintain, and support the execution of clear trade guidelines, ensuring full channel alignment and appropriate customer allowances.
- Strong financial analytics skills with the ability to interpret P&Ls, validate accruals, and assess incremental opportunities.
- Proficiency in syndicated and POS data (e.g., Circana) and ability to translate insights into actionable recommendations.
- Skilled in negotiation, influence, and relationship management with cross-functional teams.
- Advanced proficiency in MS Office (Excel, PowerPoint), Power BI, and trade management systems (e.g., Blacksmith).
- Familiarity with SAP, Post Event Trade Tools, and master data compliance.
- Excellent communication skills; capable of leading meetings and managing discussions with senior stakeholders.
- Ability to embrace data-driven decision-making and provide objective recommendations.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
trade strategiespromotional planningfinancial analyticsP&L interpretationaccrual validationsyndicated dataPOS datadata-driven decision-makingtrade management systemsROI analysis
Soft Skills
negotiationinfluencerelationship managementcommunicationcollaborationleadershiporganizational skillsanalytical thinkingproblem-solvingcontinuous improvement