Nox Medical

Product Marketing

• Lead marketing execution for new solutions, features, and service rollouts across global markets—translating go-to-market direction into launch plans, timelines, and deliverables.
• Coordinate cross-functional stakeholders (Product Strategy, Sales, Clinical Affairs, Regulatory, Legal, Support) to ensure launch readiness, accuracy, and compliant customer-facing materials.
• Maintain launch checklists and go-to-market playbooks to ensure consistent execution across accounts and regions.
• Develop and refine messaging frameworks aligned to Product direction; tailor narratives by customer segment and stakeholder (clinical, operational, financial, IT).
• Work with the marketing team to create segment-based enablement packs and customer-facing materials to support account-specific engagement and sales cycles.
• Own the creation and upkeep of sales enablement tools—including decks, one-pagers, talk tracks, FAQs, objection handling, competitive battlecards, and training materials.
• Partner with North America Sales and distributor teams to roll out enablement, support training, and drive consistent adoption in the field.
• Support ongoing competitive analysis and maintain up-to-date battlecards and positioning guidance.
• Gather voice-of-customer insights and feedback from the field (Sales, Product Specialists, Support) and incorporate learnings into messaging and materials.
• Produce internal briefs and launch-ready “what’s changing” updates to keep teams aligned.
• Track usage and effectiveness of assets and learning programs (e.g., LMS completion, enablement usage, demo performance feedback).
• Monitor launch and campaign performance metrics; recommend improvements and iterate materials based on data.
• Partner with Customer Success and Support to continuously improve onboarding and time-to-value.

Director, Product Marketing

Learning and Development

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Director, Product Marketing

Product Training Specialist