
Marketing Executive – Founding Team
Nory
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $80,000 - $110,000 per year
About the role
- As a Marketing Executive, you will be the driving force behind Nory’s marketing presence in the U.S. market.
- Reporting to the VP of Marketing & Growth and working closely with our HQ central marketing team, you will localize global strategy for the U.S., elevate our brand presence, and support revenue-driving initiatives across partnerships, events, CRM, and paid campaigns.
- Adapt and localize global messaging, positioning, and campaigns for the U.S. audience
- Ensure brand tone, cultural nuance, and competitive positioning resonate locally
- Provide U.S. market insights to inform global messaging and product marketing
- Support go-to-market initiatives with U.S. partners
- Develop co-marketing assets (case studies, landing pages, webinars, content)
- Coordinate partner campaigns and activation plans in collaboration with central marketing
- Lead execution of U.S.-based brand events, trade shows, and field marketing initiatives
- Identify high-impact industry opportunities to grow awareness and pipeline
- Support executive visibility in the U.S. market (speaking opportunities, PR coordination, local activations)
- Act as the U.S. voice of the customer within marketing
- Contribute to market positioning strategy and competitive differentiation
- Align marketing initiatives with U.S. sales goals and growth targets
- Serve as the key U.S. stakeholder for centrally managed CRM and paid acquisition campaigns
- Provide input on audience targeting, segmentation, messaging, and campaign priorities
- Support local optimization and ensure alignment with U.S. pipeline objectives
Requirements
- +6 years of experience in marketing (B2B SaaS experience strongly preferred)
- Experience in U.S. market execution, ideally in hospitality, retail, or vertical SaaS
- Strong understanding of brand, demand generation, and partnership marketing
- Experience supporting events and field marketing initiatives
- Comfortable working cross-functionally and across time zones
- Strategic thinker with a bias for execution
- Excellent communication and stakeholder management skills
- Entrepreneurial mindset - excited to build from zero
Benefits
- Annual compensation range between $80-110K OTE, with uncapped commission
- Meaningful equity with standard 4-year vesting and 1-year cliff – at Nory everyone is an owner!
- 20 days paid time off, plus public holidays
- Private health, dental, and vision insurance with 100% employee cover and 50% dependent cover
- 12 weeks paid parental leave for birthing parent, 4 weeks of paid leave for non-birthing parent and baby loss support
- $1,000 annual personal development budget + quarterly book budget
- $250 home office workspace budget
- Regular travel to London or Dublin, or for team offsites
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingdemand generationpartnership marketingevent marketingfield marketingCRM managementlocalizationgo-to-market strategycontent developmentaudience targeting
Soft Skills
strategic thinkingexecution biascommunicationstakeholder managementcross-functional collaborationentrepreneurial mindsetcultural nuance understandingcompetitive positioninginsight generationlocal optimization