Noodle

Account Manager

• Identify niche professional and career-oriented audiences relevant to university programs.
• Research organizations, associations, newsletters, podcasts, and industry media platforms where prospective students gather.
• Build a pipeline of high-potential audience channels outside traditional search and social media advertising.
• Develop partnerships that provide access to targeted audiences through sponsorships, placements, or collaborative campaigns.
• Negotiate agreements and manage relationships with external partners.
• Lead execution of campaigns across partner channels.
• Work with internal creative teams to develop messaging that resonates with specific professional audiences.
• Establish success metrics and track campaign outcomes such as reach, engagement, and inquiries.

Marketing Manager, Audience Partnerships