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Associate Director, Brand & Experience Strategy
NoodleAssociate Director directing brand and experience strategies for university partners at Noodle. Collaborating on marketing and engagement strategies across the full recruitment lifecycle.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
marketing strategybrand strategycontent strategyengagement communicationscross-channel lifecycle communicationsstrategic depthanalytical skillsproblem-solving skills
Soft Skills
consultative partnerindependenceinfluencewritten communicationverbal communicationpresentation skills
Industry Keywords
higher educationstudent recruitmentpartner onboardingprogram launchesportfolio expansions
About the role
Key responsibilities & impact- Shape how Noodle's university partners engage prospective students across the recruitment lifecycle.
- Work across brand and messaging strategy, lifecycle communications, content strategy, and student experience design.
- Act as a consultative partner to university partners and internal teams.
- Contribute to frameworks and execute against them with high independence.
- Support discovery for their partners, contributing to partner onboarding, program launches, and portfolio expansions.
- Bring strategic grounding and cross-portfolio insight to partner engagements.
Requirements
What you’ll need- 3+ years of experience in marketing strategy, brand strategy, content strategy, engagement communications, or a related field; higher education experience preferred
- Demonstrated ability to work across multiple practice areas with developing strategic depth in at least one
- Working understanding of cross-channel lifecycle communications and the student recruitment journey
- Experience contributing to partner-facing strategy sessions, workshops, or discovery engagements
- Comfort working in a matrixed environment where influence matters as much as authority
- Excellent written and verbal communication skills, including the ability to present complex ideas clearly to non-technical audiences
- Strong analytical and problem-solving skills with the ability to connect performance data to strategic decisions
- English fluency
Benefits
Comp & perks- Work from our beautiful NYC office OR the comfort of your home office!
- Computer and charger on us!
- 401(k) with company match, plus equity opportunities
- Medical, dental, and vision insurance for you and your family (including mental health benefits like Headspace and Talkspace)
- Employer-paid life and disability insurance
- Optional voluntary coverage, including supplemental life, accident, critical illness, and hospital insurance
- Health Savings Account (HSA), Flexible Spending Accounts (FSA), and commuter benefits
- Pre-tax benefit options that help you save on eligible healthcare, dependent care, and commuting expenses
- Employee Assistance Program (EAP)
- Paid parental leave
- Wellness initiatives and resources
- Free subscription to the Calm app
- Employee discount program
- 4 weeks of paid vacation + 10 paid holidays + paid sick leave
- Monthly mobile connectivity stipend
- Annual education stipend for lifelong learning
- Growth opportunities - we pride ourselves on creating environments where employees can be themselves and grow within and around the company