Nitra

Director of Marketing

Nitra

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $215,000 - $290,000 per year

Job Level

Lead

About the role

  • Lead and manage the marketing team across demand generation, product marketing, content, and events.
  • Hire, develop, and hold team members accountable to revenue-linked performance metrics.
  • Own marketing’s contribution to ARR growth and pipeline quality.
  • Establish strong SLAs and feedback loops with Sales to ensure alignment and conversion efficiency.
  • Define ICP clearly and align channel strategy accordingly.
  • Plan and execute full-funnel marketing campaigns with measurable revenue outcomes.
  • Own and optimize the marketing tech stack, including drip campaigns, CRM integrations, intent signals, lead routing, SEO campaigns, and attribution tracking.
  • Use AI tools and automation platforms (e.g., Replit, Clay) to scale marketing workflows.
  • Understand website intent patterns and map the full lead journey from first touch to closed deal.
  • Lead product launches end-to-end, including positioning, messaging, and cross-functional execution.
  • Manage marketing budgeting, quarterly planning, and resource allocation tied to company revenue goals.
  • Build scalable systems and processes that support long-term growth.

Requirements

  • 6–8+ years of marketing experience in VC-backed technology companies.
  • Significant managerial experience leading and developing marketing teams.
  • Strong growth marketing background with technical fluency.
  • Deep understanding of marketing infrastructure, attribution, intent data, and funnel mechanics.
  • Hands-on experience with modern marketing tech stacks and AI-driven automation.
  • Experience launching products and driving measurable business outcomes.
  • Strong cross-functional leadership and partnership with Sales.
  • Ability to define ICP and determine effective lead generation channels.
  • Experience managing multiple concurrent marketing initiatives and budgets.
  • Product marketing (PMM) background preferred; growth experience as strong alternative.
Benefits
  • Equity - Everyone at Nitra is an owner. When the company wins, you win.
  • Competitive Salary - You’re the best of the best, and your salary will reflect your experience and reward your contributions to Nitra.
  • Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
  • Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match.
  • Hybrid Policy - Nitra maintains a hybrid work policy, with team members working from the office four days per week and Wednesdays designated as a work-from-home day.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationproduct marketingcontent marketingfull-funnel marketing campaignsmarketing tech stackSEO campaignsattribution trackinglead generationbudget managementcross-functional execution
Soft Skills
team leadershipaccountabilitystrategic planningcross-functional collaborationresource allocationperformance metricscommunicationprocess optimizationpartnership buildingscalability