Associate Manager, Market Development – Home & Commercial
Newell Brands
full-time
Posted on:
Location Type: Hybrid
Location: Brampton • Canada
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Salary
💰 $88,550 - $108,200 per year
About the role
- Collaborate with Marketing and Sales to create GTM category stories and customer playbooks.
- Build understanding of customer and channel insights, including dynamics across formats.
- Act as the voice of the customer internally and represent the company externally to align objectives.
- Develop assortment principles for all retail formats to grow share and profitability.
- Support creation of customer-specific promotions, including items, programs, and displays.
- Contribute to annual category planning, including sales forecasting and identifying key drivers, risks, and opportunities.
- Assist in managing customer P&L, trade funding, and tracking profit goals.
- Help develop pricing strategies with the segment team and prepare Sales for execution and negotiation.
- Conduct financial analysis on price exceptions and ITN investments outside standard guardrails.
- Participate in S&OP cycles, including Customer Business Reviews and Demand Reviews, to improve forecast accuracy.
- Monitor marketplace POS and seasonal trends liaising with sales teams to ensure best-in-class execution.
Requirements
- Bachelor’s degree in marketing, business, or related field.
- 2+ years in market planning, brand management, or related roles.
- Canadian retail customer knowledge is a plus.
- Understanding of syndicated POS and Panel data.
- Demonstrated ability to partner with multiple teams in a matrixed organization is a plus.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
market planningbrand managementfinancial analysissales forecastingpricing strategiescustomer-specific promotionsassortment principlesP&L managementtrade fundingsyndicated POS data
Soft skills
collaborationcommunicationcustomer advocacyanalytical thinkingteam partnershiporganizational skillsnegotiationinsight developmentrisk identificationtrend monitoring
Certifications
Bachelor’s degree in marketingBachelor’s degree in business