New Belgium Brewing

Manager

• Establish, cultivate, and maintain strong relationships with key retailers, convenience channel accounts, and distributor partners
• Oversee the design and implementation of retail programs across chain grocery, convenience accounts, and high-volume outlets
• Build relationships and call on local and regional decision-makers for convenience stores
• Develop and utilize data-driven tools to identify opportunities to enhance retail execution and increase sales
• Maintain clear and effective communication with distributors, the internal sales team, and retailer contacts
• Drive distributor engagement by providing support, training, and guidance
• Coordinate with frontline sales networks and distributor teams to close distribution gaps
• Create, communicate, and recap programming opportunities, including ROI analysis
• Develop and maintain new business and accounts within the convenience channel

Retail Execution Manager