NetApp

Senior Technical Product Marketing Manager

NetApp

full-time

Posted on:

Location Type: Hybrid

Location: Bellevue • California • North Carolina • United States

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Salary

💰 $195,000 - $240,000 per year

Job Level

Senior

About the role

  • Own technical marketing end-to-end for assigned technology area(s).
  • Define the technical narrative, value proposition and competitive story.
  • Work with the Integrated Product & Platform Marketing team to maintain a unified editorial and launch calendar.
  • Build, curate, and maintain integrated product and solution demos.
  • Design and maintain self-service interactive assets.
  • Produce consistent technical content and enablement: solution briefs, whitepapers, blogs, videos, etc.
  • Act as a technical subject matter expert in webinars and virtual events.
  • Measure and report asset utilization and impact.

Requirements

  • 12 + years in technical marketing, sales engineering, solutions architecture, developer relations, or related roles.
  • Demonstrated expert-level understanding in one or more enterprise technology areas.
  • Demonstrated ability to craft technical narratives, value proof, and competitive positioning for integrated solutions.
  • Excellent technical writing, communication, and storytelling skills.
  • Proven experience building and managing demos and showcase environments at scale.
  • Familiarity with modern AI-enabled demo-creation tools and/or integration into GTM tools is highly desired.
  • Strong content creation skills across written and video formats.
  • Comfortable as a public speaker and on-camera presenter.
  • Hands-on proficiency with basic scripting and automation to demonstrate product features and integrations.
  • Facility with competitive/alternatives analysis and building data-backed, testable claims.
  • Strong collaboration and program management skills.
Benefits
  • Health Insurance
  • Life Insurance
  • Retirement or Pension Plans
  • Paid Time Off (PTO)
  • Various Leave options
  • Performance-Based Incentives
  • Employee stock purchase plan
  • Restricted stocks (RSUs)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
technical marketingsales engineeringsolutions architecturedeveloper relationstechnical writingcontent creationscriptingautomationcompetitive analysisdemo-creation tools
Soft Skills
communicationstorytellingpublic speakingcollaborationprogram management