Nectar Group

Senior Product Marketing Manager

Nectar Group

full-time

Posted on:

Location Type: Hybrid

Location: Palo Alto • California • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $150,000 - $185,000 per year

Job Level

Senior

About the role

  • Develop and refine Nectar's positioning and messaging across segments (enterprise, mid-market, emerging brands)
  • Build competitive intelligence programs and arm the sales team with battle cards, objection handling, and differentiation narratives
  • Own product launches end-to-end—from naming and positioning to enablement and launch campaigns
  • Create sales enablement materials: pitch decks, one-pagers, case studies, ROI calculators
  • Partner with the sales team to understand buyer personas, refine ICP, and improve win rates
  • Inform product roadmap by synthesizing customer feedback, competitive trends, and market signals
  • Support fundraising efforts with compelling market narratives and competitive positioning

Requirements

  • 4-7 years of product marketing experience, ideally in B2B SaaS (martech, social, or commerce adjacent a plus)
  • Track record of owning positioning and messaging for a product or product line
  • Experience building sales enablement programs and partnering closely with sales teams
  • Strong competitive analysis skills—you know how to synthesize intel into actionable insights
  • Excellent writing and storytelling abilities
  • Comfort with ambiguity and building from scratch; startup experience preferred
  • Bonus: Experience at a company through Series A/B growth phase
Benefits
  • Competitive compensation and early equity
  • Health, vision, and dental benefits + 401(k) match
  • A hybrid team based in Palo Alto with flexibility for in-office collaboration
  • Deep exposure to cutting-edge AI tooling and the opportunity to shape its application
  • A collaborative, ambitious team defining a new category of AI-native marketing infrastructure

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product marketingcompetitive analysissales enablementpositioningmessagingstorytellingcustomer feedback synthesismarket signals analysisROI calculationproduct launch
Soft skills
communicationcollaborationadaptabilityproblem-solvingcreativitystrategic thinkinganalytical thinkingwritinginterpersonal skillsownership