Marketing Operations Manager
Nasdaq
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $88,000 - $154,000 per year
About the role
- Develop and implement marketing operations strategies that align with CAP’s business goals, optimizing resource allocation and workflow efficiency
- Oversee the selection, deployment, and integration of marketing technology platforms, ensuring systems support campaign lifecycle management and data-driven decision-making
- Identify opportunities for process enhancement across marketing operations, establishing best practices and scalable workflows to increase operational effectiveness
- Manage the end-to-end campaign lifecycle in collaboration with marketing and product teams, driving continuous improvement in execution, tracking, and reporting
- Lead the development and interpretation of marketing analytics, delivering actionable insights to measure impact, inform strategy, and enhance key performance indicators (KPIs)
- Mentor, develop, and manage a high-performing marketing operations team, fostering a culture of accountability, growth, and collaboration
- Partner with stakeholders across marketing, sales, product, technology, and compliance to ensure alignment and support for CAP initiatives
- Design and maintain governance frameworks that support compliance, data integrity, and operational transparency throughout marketing processes
- Ensure marketing operations adhere to regulatory requirements and industry standards, championing continuous improvement and ethical practices
Requirements
- Bachelor’s degree in marketing, business, or related field; or equivalent practical experience
- 7+ years of experience in marketing operations, campaign management, or related roles within technology or financial services sectors
- Demonstrated expertise in marketing technology platforms (such as CRM, automation, analytics tools) and process optimization
- Strong analytical skills with a proven ability to leverage data for decision-making and performance improvement
- Exceptional communication and organizational skills; ability to influence and collaborate across global, matrixed teams
- Experience establishing workflow governance and compliance frameworks
Benefits
- 401(k) program with 6% employer match
- Employee Stock Purchase Program with 15% discount
- Student loan repayment program up to $10k
- Company paid life and disability plans
- Generous paid time off
- Comprehensive medical, dental and vision coverage
- Health spending account with employer contribution
- Paid flex days to support mental wellbeing
- Gym membership discounts
- Hybrid home/office schedule (for most positions)
- Paid parental leave
- Fertility benefits
- Paid bereavement leave
- Company gift matching program
- Employee resource groups
- Paid volunteer days
- Education Assistance Program
- Robust job skills training and Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing operationscampaign managementprocess optimizationmarketing analyticsdata-driven decision-makingworkflow governancecompliance frameworksperformance improvementresource allocationscalable workflows
Soft Skills
analytical skillscommunication skillsorganizational skillsinfluencecollaborationmentoringteam managementaccountabilitygrowth mindsetcontinuous improvement