Mspark

Account Executive

• Develops relationships with new clients to increase business opportunities and revenue.
• Creates a plan of action to achieve performance objectives, goals, and quota through new business development.
• Finds creative ways to identify and pursue new business opportunities offering category expertise with blended solutions to increase brand awareness, leads, and traffic at store level and on website.
• Develops and maintains a pipeline of business opportunities through direct or indirect customer contact and prospecting.
• Drives revenue growth among new clients by uncovering and understanding their business needs and optimizing campaigns based on data and ROI.
• Updates and maintains real time information in CRM to manage day-to-day activities that drive successful business outcomes.
• Prepares and conducts presentations to provide insightful client-related information and data regarding how our products and services benefit their company goals.
• Provides sales quotes and responds to requests for proposals, negotiating terms and conditions with clients.
• Works collaboratively with our various cross-functional teams (Customer Experience, Marketing, Business Analytics, etc.) to deliver exceptional experiences and products to the client.
• Exemplifies Mspark as a brand ambassador internally and externally.

Core Account Executive

Sales

• Drive revenue growth by monetizing direct response and remnant inventory across print offerings.
• Own full sales lifecycle: prospecting, consultative selling, complex negotiations, closing, and long-term account expansion.
• Cultivate senior and executive-level relationships with companies, agencies, and key brand decision-makers.
• Develop customized, data-driven media solutions aligned to client KPIs (performance, branding, audience targeting).
• Identify emerging revenue opportunities within unsold inventory and create scalable go-to-market strategies.
• Analyze marketplace trends and competitive positioning to inform pricing and strategy.
• Represent the company at industry events and client presentations to elevate market presence.
• Leverage a strong professional network to identify opportunities, build relationships, and secure new business.
• Build and maintain long-term relationships with key internal and external stakeholders, positioning yourself as a trusted partner.
• Partner cross-functionally with Media Ops, Creative Services, Marketing, and Operations to deliver exceptional client outcomes.
• Maintain accurate, real-time updates in CRM to manage pipeline activity and drive results.
• Perform other duties as assigned to support team and company success.

Director, Network Sales

Customer Success Manager

• Serve as the lead strategic advisor for a dedicated portfolio of clients, developing and managing comprehensive omni-channel marketing plans that achieve their business objectives.
• Oversee the setup, launch, and daily optimization of programmatic campaigns across DSPs.
• Monitor performance against client KPIs, providing insights and recommendations for improvement.
• Work with other departments to ensure the execution of various core and mail offerings.
• Develop innovative strategies that connect digital behavior with offline actions.
• Act as the internal and external expert on our omni-channel platform. Troubleshoot programmatic ad serving issues, data discrepancies, and direct mail integration challenges, liaising with technical teams as needed.
• Prepare and present unified performance reports and Quarterly Business Reviews (QBRs). Analyze data from all channels to provide a holistic view of performance, focusing on online-to-offline attribution and overall return on investment.
• Identify and pursue opportunities to expand client relationships through upselling, cross-selling, and the introduction of new omni-channel solutions.
• Collaborate closely with the Sales team to ensure revenue growth and client retention.
• Other duties as assigned.

Omni-Channel Client Success Manager

Marketing

• Execute and manage programmatic display and video campaigns directly within a DSP.
• Support campaign execution through managed-service programmatic buying partnerships.
• Assist with campaign setup including audience targeting, inventory selection, creative trafficking, pacing, and bid adjustments.
• Plan and execute direct IO media buys by working directly with publishers to secure inventory aligned with campaign goals.
• Provide regular performance reports with actionable insights.
• Collaborate with internal stakeholders to align media plans with business objectives.

Media Buyer

Solutions Engineer

• Serve as the primary day-to-day point of contact for assigned client accounts
• Build trusted relationships with key stakeholders
• Oversee the planning and execution of integrated, multi-channel marketing programs
• Coordinate cross-functional teams (data & analytics, strategy, operations, technology)

Platform and Client Solutions Manager

• Own lead generation and new business development efforts, proactively sourcing and qualifying enterprise-level opportunities through strategic outbound efforts while managing and expanding key accounts.
• Own the entire sales lifecycle, from prospecting and discovery to closing high-value deals, driving retention and renewals while partnering with senior decision-makers to solve complex marketing challenges.
• Leverage a strong professional network to identify opportunities, build relationships, and secure new business.
• Build and maintain long-term relationships with key internal and external stakeholders, positioning yourself as a trusted partner.
• Partner cross-functionally with Customer Experience, Creative Services, and Marketing to deliver exceptional client outcomes.
• Develop and execute sourcing and sales strategies to consistently meet or exceed revenue targets, quotas, and KPIs.
• Understand client goals and challenges to recommend customized, value-driven solutions.
• Create and deliver compelling presentations to leaders, clearly demonstrating how our products and services support their business objectives.
• Use data and insights to guide prospects toward achieving strategic outcomes and maximizing value.
• Maintain accurate, real-time updates in CRM to manage pipeline activity and drive results.
• Perform other duties as assigned to support team and company success.

Core Account Executive

Director, Network Sales

Omni-Channel Client Success Manager

Media Buyer

Platform and Client Solutions Manager

Enterprise Account Executive