Mozilla

Product Marketing Lead – Desktop

Mozilla

full-time

Posted on:

Location Type: Remote

Location: Canada

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Salary

💰 CA$128,000 - CA$171,000 per year

Job Level

Senior

About the role

  • Deliver against Firefox desktop growth targets, working closely with product development, acquisition marketing, and integrated campaigns teams to implement an effective growth strategy and achieve daily active usage goals.
  • Author the audience and positioning strategies for desktop browser products and features, building a clear “who” and “why” which inform the user journey.
  • Bring exciting new functionality to market, owning the release marketing calendar and feature marketing prioritization across the Firefox desktop product teams.
  • Improve new user retention by building effective user journeys spanning product usage and lifecycle marketing comms.
  • Shape the product experience by contributing user insights, articulating customer needs, and partnering with product development and design on the felt product experience.
  • Guide the Firefox marketing strategy by connecting our campaigns and programs to the feature launches and product truths that most effectively drive growth

Requirements

  • 8+ years of experience in product marketing, with consumer marketing experience preferable but not required
  • You’re a growth-focused marketer with experience using rapid experimentation and measurement to drive performance gains. You can diagnose the health of a marketing funnel, then pick the right focus areas to drive the most impact.
  • You’re a trusted collaborator on software teams, contributing to product roadmaps and synthesizing strategic business insights.
  • You’re an adept generalist who can serve as the connective tissue between brand, creative, product design, and product management teams, across geographies.
  • You can own the go-to-market lifecycle, taking a launch from brief to launch to clear next steps for the business.
  • You make rooms more creative by framing problems effectively, facilitating great conversations, and contributing bright ideas of your own.
  • You’re passionate about Mozilla’s mission to make the internet a healthier, more open place.
Benefits
  • Generous performance-based bonus plans to all eligible employees - we share in our success as one team
  • Rich medical, dental, and vision coverage
  • Generous retirement contributions with 100% immediate vesting (regardless of whether you contribute)
  • Quarterly all-company wellness days where everyone takes a pause together
  • Country specific holidays plus a day off for your birthday
  • One-time home office stipend
  • Annual professional development budget
  • Quarterly well-being stipend
  • Considerable paid parental leave
  • Employee referral bonus program
  • Other benefits (life/AD&D, disability, EAP, etc. - varies by country)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketinggrowth strategyuser journeylifecycle marketingmarketing funnel analysisgo-to-market strategyrapid experimentationperformance measurementfeature marketingaudience positioning
Soft Skills
collaborationcreativityproblem framingfacilitationstrategic insight synthesiscommunicationtrust buildingadaptabilitycross-functional teamworkuser insight articulation