Own roadmap and development of AI functionalities for Motive’s marketing team
Partner with marketing teams to develop AI driven processes to drive team efficiencies and quality of content
Enable marketing managers on central AI tools; Establish standard operating procedures for team members to ensure secure data use, quality outputs
Work with GTM ops and marketing teams to develop requirements for standalone AI tools to develop AI components of martech stack
Administer, optimize, and document the marketing technology stack (e.g., CRM, automation platforms)
Coordinate and oversee integrations between martech platforms and broader business systems, ensuring data consistency and security across teams
Partner with marketing stakeholders to translate business requirements into technical designs, manage the development, deployment, ongoing management of and goal attainment of marketing tools
Partner with the Marketing Ops team to deeply understand the business and our marketing opportunities and build the right tools and capabilities to address them
Serve as business owner for marketing data requirements
Establish data structure, access, and business requirements in partnership with IT, data quality, and compliance teams to drive marketing initiatives
Lead change management and communication for updates to marketing data architecture or martech capabilities, ensuring clear documentation and stakeholder alignment
Requirements
Minimum 4 years of hands on experience developing and managing a marketing technical stack and database
Minimum 1 years of hands-on professional use of AI platforms such as Gemini, ChatGPT, Claude etc. (2 years preferred)
Practical application development experience with AI platforms is a plus
Strong platform management experience with a product management mindset
Excellent first principles problem solving skills
Cross-functional experience driving system changes
Past hands-on expertise managing and developing in Motive’s main GTM stack: Salesforce, 6sense, Marketo, Snowflake, Tableau
Some SQL experience necessary
Strong communication and presentation skills, demonstrated experience briefing senior leaders on outcomes & recommendations
Applicant must be authorized to receive and access commodities and technologies controlled under U.S. Export Administration Regulations
Benefits
health, pharmacy, optical and dental care benefits
paid time off
sick time off
short term and long term disability coverage
life insurance
401k contribution (subject to eligibility requirements)
restricted stock units (may be included for certain roles)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.