MOI Global

Account Manager – Integrated B2B Marketing

MOI Global

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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About the role

  • Act as the primary day-to-day contact for assigned client accounts, building trusted, proactive and collaborative relationships.
  • Develop a deep understanding of each client’s business, audience, objectives, challenges and success metrics.
  • Partner closely with the Account Director to support account strategy, planning and growth.
  • Own the end-to-end management of integrated B2B marketing programmes, from briefing through to delivery and reporting.
  • Translate client briefs into clear internal briefs, ensuring alignment on objectives, audiences, messaging, channels and success metrics.
  • Manage multi-channel programmes, which may include: Account-Based Marketing (1:1, 1:few, 1:many), Demand generation and pipeline acceleration campaigns, Partner marketing programmes, Content-led campaigns, digital activations, paid media, events and experiences.
  • Create, manage and track project and programme budgets, forecasts and reconciliations.
  • Ensure programmes are set up with clear KPIs and measurement frameworks aligned to client objectives.

Requirements

  • 2–4+ years’ experience in an Account/Project Manager or similar client-facing role, ideally within a B2B marketing agency or B2B tech marketing environment.
  • Strong understanding of integrated B2B marketing, including:
  • Account-Based Marketing (ABM)
  • Demand generation and pipeline marketing
  • Partner and ecosystem programmes
  • Multi-channel campaign planning and execution
  • Confident managing complex programmes with multiple stakeholders, timelines and budgets.
  • Commercially aware, with experience managing project finances and contributing to account growth.
  • Comfortable working with data, reporting and performance metrics.
Benefits
  • Company pension
  • Flexible blended working policy with 2 days per week in our London office – work the way that best suits you
  • 23 days paid leave with annual increases after a period of service.
  • 3 days to be taken over Christmas/New Year and a day off on your birthday
  • Cycle to work scheme
  • Refer a friend scheme
  • Access to MOI’s M | University training platform to help you grow
  • Employee rewards and recognition programme
  • Wellness days throughout the year
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Account-Based MarketingDemand generationPipeline marketingMulti-channel campaign planningProject managementBudget managementKPI measurementPerformance metricsData analysis
Soft Skills
Client relationship managementCollaborationCommunicationStrategic planningProblem-solvingStakeholder managementProactivityCommercial awareness