Identify, develop, and own event-based marketing initiatives to generate sales leads for Window Nation
Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing teams in generating new sales leads.
Responsible for recruiting, hiring, training, developing, and managing a team that delivers an incredible event experience that generates sales leads.
Identify, schedule, and plan an event calendar that touches all geographical locations and ensures that it is staffed for success.
Work closely with the marketing team to design and produce event displays, manage event marketing material and equipment delivery, and set up and tear down with local staff.
Responsible for budgeting events and maintaining approved budget.
Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization of our events across the nation.
Partnering with branch operations and sales to grow brand presence within the local markets.
Track and report retail metrics to evaluate performance and ROI of events.
Responsible for exceeding sales lead quotas based upon established KPIs.
Requirements
Bachelor’s degree in marketing, business, or a related field
5+ years of experience in event planning
3+ years of experience in a leadership position
Ability to work weekends and/or evenings to support events
Strong recruiting and training skills
Self-starter with ability to manage and develop others
Ability to handle multiple priorities at one time
Strong planning and organizational skills, including attention to detail
Knowledge of current best practices and new strategies for event marketing
Proficiency using Microsoft Office Suite
Excellent verbal and written communication skills for communicating internally and externally.
Benefits
Three comprehensive Medical plan options
Prescription
Dental
Vision
Company Paid Life Insurance
Voluntary Life Insurance
Supplemental Hospital Indemnity, Critical Illness, and Accident Insurance
Company-paid Short-Term Disability
Company-paid Long-Term Disability
Paid time off (PTO) and paid Holidays
401k retirement plan with company match
Employee Assistance Program
Teladoc
Legal Insurance
Identity Theft Protection
Pet Insurance
Team Member Discount Program
Tuition Reimbursement
Yearly Wellness Clinic
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
event planningevent marketingbudgetingKPI trackingsales lead generationtimeline developmentorganizational planningperformance evaluationMicrosoft Office Suite
Soft skills
leadershiprecruitingtrainingself-startermulti-taskingplanningorganizational skillsattention to detailverbal communicationwritten communication
Certifications
Bachelor’s degree in marketingBachelor’s degree in business