Humana

Lead, Prevention Marketing

Humana

full-time

Posted on:

Location Type: Remote

Location: Remote • Kentucky • 🇺🇸 United States

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Salary

💰 $115,200 - $158,400 per year

Job Level

Senior

About the role

  • Define pod-level strategy for engagement or onboarding campaigns, aligned with enterprise goals and member needs.
  • Lead end-to-end execution of multi-channel marketing initiatives (email, mail, SMS, app, web, call center, IVR), ensuring timely delivery and measurable impact.
  • Own the learning agenda—developing hypotheses, running experiments, and applying insights to optimize campaign performance.
  • Facilitate agile ceremonies (e.g., sprint planning, stand-ups, retrospectives) to keep pods focused, aligned, and delivering against goals.
  • Remove blockers and escalate dependencies to enable smooth cross-functional collaboration and timely decision-making.
  • Collaborate with product, analytics, and channel teams to embed NBA (Next Best Action) logic and personalization into member journeys.
  • Support reporting and performance tracking, surfacing insights and recommendations to inform future strategy and roadmap evolution.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field or equivalent years of relevant experience.
  • 5+ years of experience in lifecycle, onboarding, or customer engagement marketing.
  • 2+ years of experience leading agile teams or cross-functional pods.
  • Strong understanding of omni-channel marketing and journey orchestration.
  • 1+ year of experience with marketing automation platforms and CRM tools.
  • Excellent facilitation, prioritization, and problem-solving skills.
Benefits
  • Health benefits effective day 1
  • Paid time off, holidays, volunteer time and jury duty pay
  • Recognition pay
  • 401(k) retirement savings plan with employer match
  • Tuition assistance
  • Scholarships for eligible dependents
  • Parental and caregiver leave
  • Employee charity matching program
  • Network Resource Groups (NRGs)
  • Career development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
multi-channel marketingcampaign performance optimizationjourney orchestrationmarketing automationCRM toolsdata analysishypothesis developmentexperiment runningreportingperformance tracking
Soft skills
facilitationprioritizationproblem-solvingcollaborationagile leadershipcommunicationstrategic thinkingdecision-makinginsight generationcross-functional teamwork
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications
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