
Social Media Marketing Manager
Milani Cosmetics
full-time
Posted on:
Location Type: Hybrid
Location: Culver City • California • United States
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Salary
💰 $95,000 - $110,000 per year
About the role
- Provide strategic oversight, direction, and performance guidance to the agency managing Milani’s owned/organic social channels
- Ensure organic social content aligns with brand strategy, product launches, creator initiatives, and cultural moments while building an engaged community
- Review and approve social calendars, content concepts, and performance recaps
- Partner closely with the in-house Creative team to brief, review, and deliver social-first content
- Act as the internal point person for organic social strategy and platform evolution
- Identify new social trends and platform features aligning with Milani’s brand and social strategy
- Translate data into actionable insights to refine content strategy and maximize brand impact.
- Share out and present monthly reporting along with key learnings to inform future strategies.
- Monitor and mine insights from competitors’ social media accounts
- Serve as on-camera talent or film UGC-style content for social platforms such as TikTok as needed
- Evaluate new social media platforms Milani should play in; lead the strategy and execution to launch on new platforms, which include, but are not limited to: Instagram, Facebook, TikTok, YouTube, and Pinterest
- Act as a key thought partner for brand storytelling social channels
- Stay current on platform trends, creator landscape shifts, and beauty culture to proactively inform strategy
- Manage external partners with clarity, accountability, and strong relationship-building skills
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- Minimum 4 years of professional experience in organic/owned social media
- Direct experience in beauty strongly preferred
- Proven experience managing agencies and external partners
- Hands-on experience with social media management platforms such as Sprout Social, Dash Hudson, Nectar Social or similar tools
- Strong understanding of major social platforms, content formats, and ecosystems
- Highly organized with strong project management and communication skills
- Strategic thinker with a hands-on execution mindset
- **The ideal candidate is:**
- A relationship-builder who thrives in social settings and fast-paced working environments
- A strategic marketer who can connect brand goals to cultural moments
- Lives and breathes social media platforms, trends, and algorithm updates
- A self-proclaimed beauty junkie
- A collaborative partner who can influence without direct authority
- A detail-oriented operator who can manage multiple workstreams at once
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k w/ Company Match)
- Life Insurance (Basic, Voluntary & AD&D)
- Generous Vacation Time Policy
- Family Leave
- Short Term & Long-Term Disability
- Flexible Work Environment / Hybrid (Tuesday, Wednesday & Thursday required on site in Milani’s Culver City Office)
- Dog-Friendly HQ
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media managementcontent strategydata analysisproject managementbrand storytellingperformance reportingtrend analysisplatform evaluationcontent creationcommunity engagement
Soft Skills
relationship-buildingstrategic thinkingcommunicationcollaborationdetail-orientedorganizational skillsinfluencingcreativityadaptabilityexecution mindset