
Country Manager
Medier Agency
full-time
Posted on:
Location Type: Remote
Location: Denmark
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About the role
- Own the P&L for Sweden and define a clear roadmap for sustainable growth.
- Analyze market trends, competitors, and player behavior to shape the local strategy.
- Drive local performance across acquisition, retention, and product positioning in close cooperation with CRM, Content, Product, Affiliation, and Compliance teams.
- Localize global campaigns and ensure they are relevant for the Swedish audience and aligned with business goals.
- Develop and execute local promotional, bonus, and retention strategies for both casino and sports.
- Monitor key KPIs, budgets, and forecasts; prepare regular performance reports and turn insights into action.
- Ensure full regulatory compliance and manage relationships with local authorities and key market stakeholders.
- Lead local projects and coordinate cross-functional teams to secure smooth execution and strong brand visibility across channels
Requirements
- 4+ years in iGaming (casino or sports betting).
- At least 1 year in a Country Manager role or another senior market-level leadership position within the gambling industry.
- Deep understanding of Swedish customer behavior, cultural specifics, and regulatory framework.
- Strong understanding of acquisition channels, CRM, promotional strategy, and product-market fit in Sweden.
- Native Swedish and fluent English.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
P&L managementmarket analysisperformance monitoringKPI trackingbudget managementpromotional strategyretention strategyproduct positioninglocalizationregulatory compliance
Soft Skills
leadershipcross-functional coordinationstrategic thinkingcommunicationrelationship management