Ad Operations Manager
MDCalc
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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About the role
- Own end-to-end campaign execution from Client Success handoff through successful delivery and completion
- Build and launch campaigns in the ad server, including targeting, audience segmentation, QA, pacing, optimization, and troubleshooting
- Monitor campaign performance and delivery daily, flagging risks early and implementing corrective actions to protect quality and revenue
- Partner closely with Client Success on campaign strategy, mid-flight adjustments, and client-facing performance needs to track towards KPIs and prevent under-delivery or overspend
- Maintain accurate documentation, reporting notes, and ticketing hygiene to ensure clear operational visibility and accountability
- Surface optimization opportunities and delivery insights to support incremental performance improvements and upsell opportunities
Requirements
- 3+ years experience in Ad Operations, Campaign Operations, or digital campaign execution roles
- Experience in healthcare, pharma, or other regulated advertising environments
- Familiarity working with HCP targeting, target list matching, and audience models
- Strong working knowledge of ad trafficking, targeting strategies, pacing, and campaign QA best practices
- Exceptional attention to detail with a strong sense of ownership, accountability, and problem-solving ability
- Comfortable operating independently in a fast-paced environment with shifting priorities
- Clear communicator with strong cross-functional collaboration skills
Benefits
- Ability to make a true difference in medicine: MDCalc is the most broadly used medical reference used by 65% of physicians worldwide.
- Medical, Dental, & Vision coverage, with option to extend to your dependents
- Company-sponsored short-term insurance
- Fully-paid 8 week parental leave, after 6 months of employment
- Company-sponsored 401k, after 3 months of employment
- Unlimited vacation for salaried roles - we trust you to take the time you need
- Tri-annual company offsites to connect, reflect, and plan together (most recently in Asheville and Mexico City)
- Work from home monthly stipend
- Hybrid work environment with a great team office in Greenwich Village, NYC
- A culture of fun and motivated team members who believe in a greater mission here at MDCalc
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ad operationscampaign operationsdigital campaign executionad traffickingtargeting strategiescampaign QAaudience segmentationoptimizationtroubleshootingperformance monitoring
Soft Skills
attention to detailownershipaccountabilityproblem-solvingindependenceadaptabilitycommunicationcross-functional collaboration