Maven Clinic

Director, Growth Marketing

Maven Clinic

full-time

Posted on:

Location Type: Hybrid

Location: California • District of Columbia • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $170,000 - $200,000 per year

Job Level

Lead

About the role

  • Develop and execute a comprehensive demand generation strategy.
  • Partner with product marketing, sales, and customer success teams to ensure alignment across the buyer's journey and develop go-to-market strategies.
  • Utilize data-driven insights to continuously optimize demand generation tactics.
  • Lead the planning, development, and execution of integrated marketing campaigns across multiple distribution channels.
  • Oversee end-to-end campaign execution, from strategy to creative development.
  • Drive top-of-funnel and mid-funnel growth by developing high-quality lead generation programs.
  • Collaborate with the marketing ops, rev ops, sales teams to optimize lead quality and routing.
  • Track, analyze, and report on campaign performance, providing insights to leadership teams.

Requirements

  • 10+ years in demand generation or growth marketing with a demonstrated ability to achieve lead and pipeline growth.
  • Strong understanding of digital marketing channels, including SEM, paid advertising, email marketing, and content marketing.
  • A data-driven leader with strong quantitative and analytical skills to guide strategic decisions.
  • Experience in B2B, Healthcare, SaaS, or technology industries is a plus.
  • Must have active work authorization in the US.
Benefits
  • Maven for Mavens: access to the full platform and specialists, including care for mental health, reproductive health, family planning and pediatrics.
  • Whole-self care through wellness partnerships
  • Hybrid work, in office meals, and work together days
  • 16 weeks 100% paid parental leave and new parent stipend (for Mavens who've been with us for 1 year+)
  • Annual professional development stipend and access to a personal career coach through Maven for Mavens
  • 401K matching for US-based employees, with immediate vesting
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationgrowth marketinglead generationdigital marketingSEMpaid advertisingemail marketingcontent marketingcampaign performance analysisdata-driven insights
Soft Skills
collaborationleadershipquantitative skillsanalytical skillsstrategic decision-making