Material Security

Senior Marketing Operations Manager

Material Security

full-time

Posted on:

Location Type: Remote

Location: California • United States

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Salary

💰 $165,000 - $185,000 per year

Job Level

Senior

About the role

  • Manage and optimize integrations between HubSpot and the broader marketing technology stack to ensure systems operate smoothly and efficiently.
  • Improve and scale marketing operations processes, including lead scoring models, nurture programs, and the adoption of AI-driven tools to increase operational efficiency and campaign effectiveness.
  • Establish and enforce best practices for lead and contact lifecycle management across marketing and sales teams.
  • Lead the implementation and maintenance of integrations across marketing platforms, partnering cross-functionally to support automation, tracking, and reporting.
  • Advocate for and implement AI-powered solutions to automate marketing and sales workflows and support scalable growth.
  • Utilize and manage modern go-to-market tools such as Common Room, Nooks, and similar platforms.
  • Analyze the performance of marketing programs, monitor conversion rates across the funnel, and provide recommendations to improve campaign effectiveness.
  • Build and distribute key marketing performance reports, including advertising performance, lead source attribution, pipeline generation, marketing influence, and campaign impact.
  • Partner closely with Sales, IT, and Operations teams to ensure reliable data flow, effective CRM follow-up processes, and smooth campaign execution.
  • Support email marketing initiatives, including campaign setup, nurture program execution, testing, and performance analysis.
  • Identify and implement improvements to marketing systems and workflows to increase scalability, automation, and operational efficiency.
  • Manage marketing budget operations including vendor contracts, invoice processing, expense tracking, and budget forecasting.

Requirements

  • 6–8+ years of progressive experience in Marketing Operations, Revenue Operations (RevOps), or Systems Strategy, with at least 3+ years in a within a high-growth B2B SaaS environment.
  • Proven track record of acting as a strategic advisor to VPs and C-level executives, with the ability to influence organizational strategy through data and operational logic.
  • Deep expertise in the architecture and administration of Salesforce and major marketing automation platforms (Pardot/Account Engagement preferred), with a strong understanding of how to integrate complex ABM and data enrichment tools (Clay, 6sense, etc.).
  • Expert understanding of the full B2B revenue funnel (Lead -> Cash) and the ability to synthesize complex datasets into clear, strategic narratives that drive business decisions.
  • You don’t just fix broken processes; you build scalable systems from the ground up that are designed to support the company at 2x, 5x, and 10x its current size.
  • Exceptional stakeholder management skills, with the ability to articulate the value of operational initiatives to non-technical business leaders and drive adoption across diverse teams.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing operationsrevenue operationslead scoring modelsnurture programsAI-driven toolsdata analysisSalesforcemarketing automation platformsABM toolsdata enrichment tools
Soft Skills
strategic advisorstakeholder managementinfluencing strategyarticulating valuecross-functional collaborationprocess improvementcommunicationproblem-solvingorganizational skillsleadership