
Business Development Representative I – Inbound
Lytx, Inc.
full-time
Posted on:
Location Type: Office
Location: Framingham • California • Massachusetts • United States
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Salary
💰 $30 per hour
Job Level
About the role
- Respond to inbound marketing-qualified leads (MQLs) within defined SLAs, including demo requests, web form submissions, content downloads, and campaign responses.
- Qualify inbound leads against ICP criteria, assessing fit across fleet size, industry vertical, decision-maker authority, and business need before advancing to an Account Executive or LytxOne Partner.
- Conduct initial discovery conversations with inbound prospects to understand their current environment, pain points, and urgency, and deliver a clear, compelling introduction to Lytx’s value proposition.
- Schedule high-quality meetings for Account Executives, ensuring each handoff includes a documented summary of the prospect’s situation, fit assessment, and any relevant context captured during qualification.
- Effectively manage and prioritize an active queue of inbound leads, ensuring that no lead goes unworked.
- Execute consistent follow-up sequences on leads that do not convert after the first contact.
- Partner with Account Executives and Marketing to maintain feedback loops on lead quality, ICP alignment, and campaign performance, helping to improve the inbound pipeline from source through conversion.
- Maintain accurate and complete lead and activity records in CRM, capturing qualification notes, disposition, and next steps for every inbound interaction.
- Use Gong to review your own calls, internalize coaching feedback, and sharpen qualification and discovery skills, with a goal of continuous improvement in connect-to-meeting conversion rate.
Requirements
- 0 to 1 year of experience in sales, business development, customer service, or a client-facing role.
- Prior B2B sales experience is preferred but not required.
- Strong verbal and written communication skills, with the ability to articulate a clear value proposition across multiple stakeholder levels.
- A results-oriented mindset with high personal accountability and the discipline to work independently toward defined activity and pipeline targets.
- Comfort with high-volume outreach and a resilient, process-driven approach to prospecting.
- Strong organizational and time management skills, with the ability to manage multiple accounts and outreach sequences simultaneously.
- Experience with CRM or enterprise sales tools (Salesforce preferred) is a plus, but not required.
- Proficiency in Microsoft Office.
- Familiarity with AI-powered sales tools (preferred).
- Experience using tools such as ChatGPT, Claude, or similar for prospect research, outreach drafting, or call preparation signals the kind of modern, tech-forward approach.
- Bachelor's degree or equivalent practical experience.
Benefits
- Medical, dental and vision insurance
- Health Savings Account
- Flexible Spending Accounts
- Telehealth
- 401(k) and 401(k) match
- Life and AD&D insurance
- Short-Term and Long-Term Disability
- FTO or PTO
- Employee Well-Being program
- 11 paid holidays plus 1 inclusive holiday per year
- Volunteer Time Off
- Employee Referral program
- Education Reimbursement Program
- Employee Recognition and Appreciation program
- Additional perk and voluntary benefit programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B saleslead qualificationprospectingpipeline managementCRMactivity trackingcall preparationoutreach draftingsales toolsvalue proposition articulation
Soft Skills
verbal communicationwritten communicationresults-oriented mindsetpersonal accountabilityindependent workorganizational skillstime managementresilienceprocess-driven approachinterpersonal skills
Certifications
Bachelor's degree