LoanPro

Junior Product Marketing Specialist

LoanPro

full-time

Posted on:

Location Type: Hybrid

Location: Farmington • Utah • 🇺🇸 United States

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Job Level

Junior

About the role

  • Product Mastery: Takes ownership of deep learning about our software, its functions, how it fulfills our customers' needs, and how they use the product. You must become a product expert.
  • Asset Creation: Draft, design, and refine high-impact sales and marketing assets, including one-pagers, slide decks, case studies, and eBooks.
  • Competitive Intelligence: Conduct ongoing market research and competitive analysis to keep the sales team armed with the latest intel on the landscape.
  • Sales Enablement Support: Collaborate with the sales enablement team to organize training materials and ensure the sales organization has access to the most current product positioning.
  • Launch Coordination: Assist in the execution of go-to-market (GTM) plans for new feature releases and product launches, managing timelines and deliverables.
  • Value Messaging: Learn and apply LoanPro’s value-based messaging framework to all written content, ensuring consistency across channels.
  • Data & ROI Support: Assist in the data gathering and "value engineering" process to help build ROI calculators and business cases for prospects.
  • Cross-Functional Collaboration: Act as a liaison between the marketing, product, and sales teams to gather feedback and ensure alignment.
  • Onsite Collaboration: An essential function of this role requires onsite work to collaborate with other team members.

Requirements

  • 0-2 years of experience in marketing, communications, or a related business field (internships included).
  • Bachelor’s degree in Marketing, Business, Communications, or relevant field.
  • Extreme hustle, grit, grind: You are eager to roll up your sleeves and get the job done.
  • Strong writing and storytelling skills: Ability to translate complex technical concepts into simple, compelling business language.
  • Passionate about FinTech and eager to build a career in the industry.
  • Proficiency in Microsoft Office (PowerPoint, Excel, Word) and Google Workspace.
  • Basic understanding of marketing principles and the B2B sales cycle.
  • Ability to work in a fast-paced, team environment with shifting priorities.
  • Organizational astuteness and agility: You can manage multiple projects without missing deadlines.
  • Curiosity and "figure it out" attitude: You don’t wait to be told the answer; you go find it.
  • Ability to build collaborative, trustworthy relationships across functions.
  • Willingness to receive feedback and iterate quickly.
  • Innovation and problem-solving skills.
Benefits
  • 80% Medical/Dental
  • PTO and Holiday Schedule
  • HSA and 401K Match
  • Wellness Rewards and EAP

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
writing skillsstorytelling skillsmarketing principlesB2B sales cycledata gatheringROI calculatorsvalue engineeringproduct positioningcompetitive analysisgo-to-market plans
Soft skills
organizational skillscollaborationcuriosityproblem-solvingagilitycommunicationtrust-buildingadaptabilityeagernessinnovation
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications