Lloyds Banking Group

Customer Insight Manager – Customer Needs

Lloyds Banking Group

full-time

Posted on:

Location Type: Hybrid

Location: Bristol • United Kingdom

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Salary

💰 £61,335 - £68,160 per year

About the role

  • As a Customer Insight Manager, you will act as a strategic partner to product, proposition, channel and marketing teams.
  • You will help frame business problems, prioritise where insight creates the most value, and turn complex data points into clear and actionable recommendations.
  • You will explore customer behaviours, market trends and research to build a robust view of what customers expect from us in a rapidly evolving landscape.
  • You will collaborate across the Group to embed customer understanding into decision making, proactively surface emerging opportunities, and influence senior stakeholders with compelling storytelling.
  • Your work will help shape future propositions and experiences that deliver value for both our customers and the business.
  • Lead and deliver insight projects focused on customer behaviours, preferences and emerging trends across propositions, features and channels.
  • Triangulate behavioural data, research, analytics and market intelligence to create holistic and commercially grounded recommendations.
  • Proactively identify customer and market shifts, providing forward looking insight to guide strategy.
  • Prioritise and triage requests, shaping and challenging briefs to ensure clarity, focus and value.
  • Translate complex data into simple, compelling narratives for senior stakeholders.
  • Work collaboratively across product, proposition, channel, analytics and research teams to embed insight in decision making.
  • Champion customer focused thinking and an insight led culture across the organisation.

Requirements

  • Experience in customer insight, strategy or a related field, ideally within financial services or a similarly data rich environment.
  • Excellent storytelling skills, able to translate data into compelling, action‑oriented narratives for senior stakeholders, using clear structure, engaging language and well‑designed visuals.
  • Strong analytical skills with the ability to synthesise multiple sources of data into strategic insight.
  • Confident problem framing skills, able to turn ambiguous or open ended asks into clear and structured questions.
  • Strong commercial understanding, including how insight connects to financial outcomes and business priorities.
  • Ability to manage competing priorities, triage requests and work at pace in an agile environment.
  • Strong collaboration skills, comfortable working across multiple teams and data owners.
  • Curiosity, proactivity and a desire to continuously learn, including growing literacy in AI, data and emerging insight tools.
  • Proficiency with Microsoft 365 tools (Word, PowerPoint, Teams) to create and share impactful insight.
Benefits
  • A generous pension contribution of up to 15%
  • An annual performance-related bonus
  • Share schemes including free shares
  • Benefits you can adapt to your lifestyle, such as discounted shopping
  • 30 days’ holiday, with bank holidays on top
  • A range of wellbeing initiatives and generous parental leave policies
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
customer insightdata analysismarket researchstrategic insightdata synthesisproblem framingcommercial understandingagile methodologystorytellinginsight project management
Soft Skills
collaborationcuriosityproactivitycommunicationprioritizationadaptabilitycritical thinkinginfluencecreativitystakeholder engagement