Content Marketing Specialist
Nasdaq
React
Content Marketing Manager
LiveFlow
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Own the full content lifecycle — from identifying high-impact topics, crafting compelling stories, and publishing across the right channels to tracking what drives results.
- Develop a deep understanding of LiveFlow’s ICP and articulate how our platform solves their most pressing challenges (e.g., Consolidation, Forecasting).
- Capture the voice of the customer and tell inspiring stories about their journeys with LiveFlow in multiple formats — video, long- and short-form content, interviews, or any medium that best brings their story to life.
- Establish LiveFlow as the #1 FP&A platform of choice for Mid-Market Finance Teams through strategic, high-quality content.
- Write GEO and SEO-first articles and other publications to expand LiveFlow’s reach and authority.
- Lead the buildout of LiveFlow’s newsletter program — collaborating with internal teams and external agencies on content strategy, design, and distribution to drive consistent growth and engagement.
- Measure and optimize content performance to improve search visibility, engagement, and pipeline impact (tracked by SQLs sourced).
- Analyze data, extract insights, and use metrics to refine and inform your content strategy continuously.
Requirements
- 2+ years of content marketing experience
- Proven track record of creating content that drives pipeline and supports sales enablement.
- Exceptional communication and writing skills with the ability to adapt tone and style to different audiences.
- Experience collaborating across departments such as Sales, Product, and Customer Success teams.
- Skilled interviewer who can derive customer insights and translate them into compelling narratives.
- Comfortable developing SEO-driven content strategies — understands keyword research, backlink building, and on-page optimization best practices.
- Comfortable working with modern content and analytics tools — Framer/Webflow, Clay, Profound, SEMRush (or equivalents).
- Experience writing GEO/LLM-first content, or willingness to learn.
- Willingness to travel occasionally for case study interviews and customer events across the U.S.
Benefits
- Competitive base salary
- Substantial equity package
- Health & dental insurance (US)
- 401(k) (US) or pension plan (UK)
- All the latest tech you need (MacBook, monitor, etc.)
- Monthly learning budget (books, courses, conferences)
- 28 days paid vacation
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content marketingSEOkeyword researchbacklink buildingon-page optimizationdata analysiscontent strategywritinginterviewingpipeline impact
Soft skills
communicationcollaborationstorytellingadaptabilitycustomer insight extractioncreativityengagementstrategic thinkingleadershipproblem-solving
