Lightspeed DMS

Account Executive

• Develop and execute territory-specific plans to expand Lightspeed’s customer base. This includes a deep understanding of customer needs, our suite of offerings and effectively closing deals.
• Generate leads and guide prospects through the sales funnel to further qualify the prospects' needs and determine a good fit with Lightspeed’s solutions. Engage with new customers through a variety of channels including inbound leads, networking and social media.
• Collaborate with internal teams such as Customer Success and Marketing to ensure a cohesive customer experience.
• Maintain a deep understanding of our Products, competitive advantages, industry trends, market activities, and competitors to identify opportunities and foresee challenges.
• Maintain and report sales metrics to leadership, ensuring that data within our Sales Automation and Customer Relationship Management tool, Salesforce, is current and accurate.
• Proven ability to blend strong sales talents and process discipline, relationship-building abilities, and technical knowledge to achieve sales targets and expand market share.

Sales Executive – Marine

• Develop and execute territory-specific plans to expand Lightspeeds customer base. This includes a deep understanding of customer needs, our suite of offerings and effectively closing deals.
• Generate leads and guide prospects through the sales funnel to further qualify the prospects' needs and determine a good fit with Lightspeed’s solutions. Engage with new customers through a variety of channels including inbound leads, networking and social media.
• Collaborate with internal teams such as Customer Success and Marketing to ensure a cohesive customer experience.
• Maintain a deep understanding of our Products, competitive advantages, industry trends, market activities, and competitors to identify opportunities and foresee challenges.
• Maintain and report sales metrics to leadership, ensuring that data within our Sales Automation and Customer Relationship Management tool, Salesforce, is current and accurate.
• Proven ability to blend strong sales talents and process discipline, relationship-building abilities, and technical knowledge to achieve sales targets and expand market share.

Sales Executive – Trailer

Marketing

• Support the planning, coordination, and execution of integrated marketing initiatives across digital, content, campaign, event, PR, trade media, product marketing, and prospect-focused programs. Manage day-to-day execution of integrated campaigns and communications, helping ensure projects move efficiently from kickoff through launch and follow-up.
• Orchestrate a high-velocity content engine - leveraging AI content tools (e.g., Jasper, Writer, or similar platforms) to scale personalized asset production across channels, while maintaining brand quality and editorial standards.
• Build and manage project timelines, workbacks, deliverables, and stakeholder communication to ensure marketing and communications initiatives are completed on schedule and aligned to business priorities.
• Coordinate and ensure execution of social media as part of integrated campaigns and content distribution.
• Actively create and contribute to high-quality marketing content, including writing, editing, shaping messaging, and supporting the layout and design of flyers, graphics, presentations, and social video assets.
• Coordinate cross-functional efforts with Product, Sales, leadership, Tech Support, and subject matter experts to support launches, campaigns, market messaging, and strategic communications initiatives.
• Develop and manage prospect-facing content and collateral for digital and print, including blogs, case studies, landing pages, product sheets, presentations, sales materials, trade content, campaign assets, and promotional materials.
• Support product marketing and go-to-market initiatives through coordinated campaign execution, asset development, messaging alignment, and launch support.
• Maintain and help manage content and campaign calendars to align messaging across platforms, teams, and priorities.
• Monitor real-time pipeline attribution and campaign performance via AI analytics agents, replacing manual monthly reporting cycles with ongoing, data-driven insight generation.
• Feed Sales AI agents with campaign intent data and engagement signals (e.g., via Gong or similar tools) to enable automated, timely follow-ups on high-intent prospects.
• Own and manage customer advocacy workflows, with a goal of producing 2–3 customer testimonials each quarter in written, video, or other approved formats that can be used across campaigns, the website, sales enablement, social media, PR, and trade channels.
• Support marketing programs tied to lead generation, brand awareness, and prospect engagement.
• Monitor campaign and communications performance, track results, and provide reporting and recommendations based on insights.
• Help identify opportunities to improve process, execution, messaging effectiveness, content performance, and campaign results.
• Maintain consistency of messaging, creative direction, and brand presentation across projects and platforms.
• Support broader company-wide strategic communications initiatives as needed.

Sales Executive – Marine

Sales Executive – Trailer

Integrated Marketing Manager