Legacy Groupe

Senior Manager, Advertising Strategy & Partnerships

Legacy Groupe

full-time

Posted on:

Location Type: Hybrid

Location: Chicago • Arizona • California • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $80,000 - $90,000 per year

Job Level

Senior

About the role

  • Serve as the primary strategic and post-sale partner for key accounts, acting as a trusted advisor and technical expert.
  • Partner closely with Sales to design and deliver bespoke, high-value advertising solutions that meet client KPIs and business objectives.
  • Lead regular business reviews, product planning sessions, and performance discussions grounded in data and insights.
  • Educate clients on Legacy’s advertising products and best practices, while thinking innovatively and growing long-term partnerships.
  • Collaborate with Marketing team to create and present customer-facing materials for sales teams, account reviews, etc.
  • Define and influence the advertising product strategy and roadmap across display, native, video, branded content, and programmatic channels.
  • Manage cross-functional teams (product, engineering, data, ad operations, consumer marketing, content, and external vendors) through the full custom campaign lifecycle—from discovery and design to launch, optimization, and iteration.
  • Identify market trends, partner needs, and emerging opportunities, translating them into scalable product initiatives.
  • Ensure ad products deliver measurable value for advertisers while protecting and enhancing the user experience.
  • Own performance measurement frameworks and KPIs for assigned partnerships and products.
  • Use data to proactively monitor campaign performance, identify opportunities, and drive experimentation, optimization, and continuous improvement.
  • Translate complex analyses into clear narratives and recommendations for both technical and non-technical stakeholders.
  • Manage multiple complex initiatives simultaneously, ensuring clear scope, timelines, and delivery.
  • Coordinate internal teams and external partners to maintain execution quality and meet business goals.
  • Mentor junior team members and contribute to a collaborative, high-performance team culture.

Requirements

  • 7+ years’ experience in digital advertising, media, ad tech, or a related customer-facing role.
  • Deep understanding of digital advertising products, ad operations/workflows, campaign strategy, and performance measurement.
  • Proven experience launching and scaling advertising campaigns or media products in a publisher or platform environment.
  • Extremely strong analytical skills, with the ability to perform complex analyses on raw data, create actionable insights, and present to others effectively.
  • Excellent communication and stakeholder-management skills, with experience influencing senior clients and executives, and working cross-functionally.
  • Experience managing complex partnerships, vendors, and multiple workstreams simultaneously.
  • Technical proficiency with ad serving platforms (e.g., Google Ad Manager), analytics tools (e.g. Google Analytics), and workflow systems (e.g., Jira).
  • Experience with B2B and D2C CRM and CDP tools also a plus.
  • Comfortable operating in fast-moving, ambiguous environments and proactively solving complex problems.
Benefits
  • Medical, Dental, and Vision Insurance
  • Health Savings Accounts and Flexible Spending Account options with generous employer contributions (based on plan selection)
  • Basic Life and Supplemental Life insurance
  • Disability Insurance
  • Voluntary Supplemental Benefits (Hospital Indemnity, Accident, Critical Illness)
  • Flexible Paid Time Off
  • 401k plan with discretionary employer match
  • Paid Medical and Parental Leave
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital advertisingad operationscampaign strategyperformance measurementanalytical skillsdata analysisadvertising campaign managementproduct strategyoptimizationcustomer-facing solutions
Soft Skills
communication skillsstakeholder managementinfluencing skillscross-functional collaborationproblem-solvingmentoringteam culture contributionorganizational skillsstrategic thinkinginnovation