LawnStarter

Full-stack Engineer

• Collaborate on designing and implementing system architecture, technical strategy, and engineering standards.
• Lead technical initiatives across teams, ensuring alignment with architectural direction and goals.
• Build and maintain platform-level components, services, and libraries that enhance engineering efficiency and system maintainability.
• Mentor engineers through code reviews, pair programming, and hands-on guidance.
• Contribute directly to both server-side and client-side development across the entire stack.
• Write and review technical design documents, system diagrams, and reference implementations.
• Evaluate and implement new tools, frameworks, and best practices to continuously improve our platform.
• Enhance observability, performance, scalability, and security throughout our system.
• Share knowledge and insights to foster team growth and improvement.

Principal Software Engineer

Product Manager

• This is not a typical product management role. We're looking for someone to take ProBase and run with it—like a founder, but with the backing of LawnStarter's resources, brand, and marketplace.
• You'll be an individual contributor with GM-level accountability. Small team, big ownership. You won't be managing a large org; you'll be shipping product, talking to customers, and making the calls that determine whether ProBase succeeds.
• You're not executing someone else's roadmap. You're building the roadmap, validating it with customers, and iterating fast.
• You'll be hands-on (writing specs, reviewing designs, prioritizing bugs) while also owning business outcomes (user growth, activation, marketplace conversion).
• You'll spend real time with pool pros—understanding their workflows, watching them use the product, learning what "simple" actually means to someone working from their truck.
• Strategy, discovery, execution, go-to-market. You'll work across all of it because that's what early-stage products require.

Head of Product

Software Architect

Performance Marketing

• Manage and optimize large-scale, complex SEM campaigns across Google Ads, Bing Ads, Meta Ads and other search platforms.
• Activate, optimize and make efficient Local Services Ads (LSA) at scale.
• Monitor and analyze campaign performance, adjusting bids, bid strategies, budgets, and ad copy to maximize ROI.
• Continuously test and refine ad creatives, landing pages, and audience/location targeting to improve click through rates and conversion rates.
• Leverage Google Analytics and other analytic and visualization tools to track key performance indicators (KPIs) and generate actionable insights.
• Conduct deep-dive analysis to understand customer behavior, keyword trends, and competitive landscape.
• Develop and maintain dashboards to track performance, efficiency, and spend.
• Research and identify new keyword opportunities to expand our reach.
• Implement audience segmentation strategies to improve targeting and efficiency.
• Manage negative keyword lists and refine match types to improve campaign relevance.
• Allocate and manage budgets efficiently to maximize conversions while maintaining profitability.
• Utilize automated bidding strategies and manual adjustments to improve ad performance.
• Work closely with the product, engineering and content teams to align ad messaging with user intent.
• Partner with developers to implement tracking solutions and troubleshoot conversion tracking issues.
• Provide insights and recommendations to senior leadership to guide marketing strategy.

Paid Search Marketing Manager

• Manage and optimize large-scale, complex SEM campaigns across Google Ads, Bing Ads, Meta Ads and other search platforms.
• Activate, optimize and make efficient Local Services Ads (LSA) at scale.
• Monitor and analyze campaign performance, adjusting bids, bid strategies, budgets, and ad copy to maximize ROI.
• Continuously test and refine ad creatives, landing pages, and audience/location targeting to improve click through rates and conversion rates.
• Leverage Google Analytics and other analytic and visualization tools to track key performance indicators (KPIs) and generate actionable insights. Summarize KPIs against targets and provide actionable recommendations for optimization and improvement.
• Conduct deep-dive analysis to understand customer behavior, keyword trends, and competitive landscape.
• Develop and maintain dashboards to track performance, efficiency, and spend.
• Research and identify new keyword opportunities to expand our reach.
• Implement audience segmentation strategies to improve targeting and efficiency.
• Manage negative keyword lists and refine match types to improve campaign relevance.
• Execute campaign type strategies that provide max conversion contribution at targeted customer acquisition costs; RSA, DSA, PMax, AI Search Max placements, audiences and more.
• Allocate and manage budgets efficiently to maximize conversions while maintaining profitability.
• Utilize automated bidding strategies and manual adjustments to improve ad performance.
• Work closely with the product, engineering and content teams to align ad messaging with user intent.
• Partner with developers to implement tracking solutions and troubleshoot conversion tracking issues.
• Provide insights and recommendations to senior leadership to guide marketing strategy.

Paid Search Marketing Manager, Brazil

QA Engineer

• Conduct internal evaluations of customer and client interactions (Sales or Operations, depending on role) and provide actionable feedback to team members
• Identify trends and areas for improvement, and partner with team leads to develop and implement solutions
• Develop, document, and maintain quality assurance standards, processes, and procedures
• Collaborate with cross-functional teams to ensure consistency and alignment in service quality
• Stay up to date on industry standards and best practices in quality assurance

Quality Assurance Specialist – Sales & Operations

Engineering Manager

• Lead and grow exceptional engineering teams
• Drive predictable, high-quality delivery
• Partner cross-functionally
• Shape engineering processes
• Guide technical decision-making
• Build for scale

Software Engineering Manager

Backend Engineer

• Handle inbound calls, callback queues, chats, and email support.
• Manage 300+ weekly contacts (customer + provider support).
• Assist with app navigation, payments, scheduling, and service issues.
• Deliver high-quality service, meet performance expectations, and maintain policy compliance.
• Ensure strong communication, de-escalation, and issue resolution.

Customer Service Representative

• Manage inbound and outbound warm calls (approx. 200+ weekly).
• Handle calls lasting 6–15 minutes to close new customers, explain LawnStarter’s services, and upsell recurring plans.
• Meet and exceed sales metrics and quality standards.
• Demonstrate exceptional communication skills with U.S. customers.
• Maintain accurate CRM records and uphold data protection policies.