Director of Product Management

LawnStarter

Director of Product Management leading product strategy and team at LawnStarter. Responsible for growth, retention, and profitability across services while coaching and multiplying product managers.

Posted 7/20/2026full-timeRemote • California, Colorado, Florida, New York, Washington • 🇺🇸 United StatesLead💰 $200,000 - $250,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in AI and agent-driven product development, with a strong focus on prioritization, user experience, and cross-functional collaboration. Capable of leading and coaching a team of product managers while maintaining hands-on involvement in product execution.

Highest-signal resume keywords

AI-Native Product DevelopmentTeam Leadership and CoachingPrioritization and Decision-MakingCross-Functional CollaborationUser Experience Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Soft Skills

Systems ThinkingBrutal PrioritizationTrust Building

Industry Keywords

Product ManagementAgent-Driven SolutionsCustomer ExperienceMulti-Service StrategyGrowth and Retention

About the role

Key responsibilities & impact

The PM team: Lead, coach, and multiply three already-strong PMs — and hire more as we grow.
Prioritization: Own the growth/retention/profitability tradeoffs on one shared roadmap — what gets built, what waits, what we kill.
Multi-service strategy: Turn one proven vertical into a repeatable playbook across services, designing for customers and Pros as one system.
Agent-native direction: Own how AI and agents show up in what we build — for our team, our customers, and our Pros.
Cross-functional partnership: Be the product leader the rest of the company trusts to make the right calls.

Requirements

What you’ll need

AI-native and agent-curious. You use AI every day and push the team to do the same. You believe agents are the next platform shift, and you're energized by the open question of what an agent-driven world means for LawnStarter — a genuine thought partner on it, not someone who shows up with all the answers. This is unlikely to be a good fit if you treat AI as a productivity hack.
A player-coach who multiplies talent. You get extraordinary outcomes from already-strong people — coaching, raising the bar, unblocking — and you still do the hardest work yourself when it counts. You know the difference between leading and controlling. This is unlikely to be a good fit if you need to "fix" a broken team to feel useful, or if you've moved fully into management and don't want to touch the product directly.
A systems thinker. You see inputs, rules, feedback loops, and second-order effects, and you hold the customer side and the Pro side in your head as one connected machine. This is unlikely to be a good fit if you think in isolated features and miss how a change ripples through the rest of the system.
A brutal prioritizer. You say no well — you sequence ruthlessly, kill good-but-not-now work, and protect the team's focus. This is unlikely to be a good fit if you avoid the hard conversations prioritization requires.
A great cross-functional partner. You earn the trust of designers, engineers, data, finance, and ops by speaking their language and making decisions they respect. This is unlikely to be a good fit if you treat other functions as service providers rather than partners.
Obsessive about scoping and user experience. You cut scope to the essential and sweat how the product actually feels to use. This is unlikely to be a good fit if you ship the first version that technically works without caring whether it's genuinely good.

Benefits

Comp & perks

Equity: A significant leadership equity package. You'll have high impact on our growth, retention, and profitability. We want you invested in that outcome.
Base salary: 200k - 250k
Healthcare: Medical, dental, and vision.
Fully remote: Work from anywhere in the US. Leading a distributed team and doing deep product work both require focus and trust — we give you both.
Flexible PTO: We focus on results. Take what you need.