KnowledgeBrief

Business Development Rep

• Develop new business opportunities with enterprise and levy-paying organisations
• Research target organisations and build strategic outreach campaigns
• Generate and nurture opportunities through a combination of telephone, email, LinkedIn, in-person networking and marketing activity
• Achieve individual and team targets for apprenticeship starts and commercial growth
• Build relationships with senior stakeholders including HR, L&D, Talent, and People leaders
• Deliver engaging meetings, presentations, and platform demonstrations
• Develop tailored proposals and solutions aligned to client needs
• Manage opportunities through the sales pipeline and maintain accurate CRM records
• Work collaboratively with colleagues across Commercial, Marketing, Curriculum, and Operations teams
• Build long-term client relationships that support sustainable growth and repeat business

Business Development Manager – Enterprise Team

• Identify and develop new apprenticeship opportunities across local authorities, NHS organisations, government departments, housing associations, emergency services, and wider public sector organisations.
• Build and manage relationships with senior stakeholders, HR teams, learning and development professionals, and procurement teams.
• Generate new business opportunities through networking, outreach activity, framework opportunities, referrals, and sector engagement.
• Lead and coordinate tender, framework, DPS, mini-competition, and bid opportunities from identification through to submission and award.
• Produce high-quality written proposals and tender responses.
• Monitor public sector procurement activity, workforce development priorities, and market trends to identify future opportunities.
• Manage a pipeline of opportunities and maintain accurate forecasting and CRM records.
• Contribute to apprenticeship start and revenue targets through new business acquisition and account growth.

Business Development Manager – Public Sector Specialist

• Collaborate with a close-knit group of four experienced Business Development Managers
• Proactively uncover new opportunities within the SME market through confident, data-driven market research
• Leverage a range of outreach strategies including cold calls, email, LinkedIn, and marketing initiatives to connect with potential clients
• Drive meaningful engagement with potential clients
• Adapt approach to each client’s unique needs and quickly build rapport with senior stakeholders

Business Development Manager – SME Team

Marketing

• Develop and deliver a marketing strategy aligned to organisational growth objectives
• Lead multichannel campaigns that drive lead generation, engagement, and brand awareness
• Define and monitor marketing KPIs, using data and insight to optimise performance
• Oversee content, digital marketing, website activity, and campaign delivery across multiple channels
• Manage and develop a small marketing team, fostering collaboration, accountability, and innovation
• Work closely with Commercial, Digital, Curriculum, and Design teams to maximise marketing impact
• Identify opportunities to strengthen brand visibility, market position, and customer engagement
• Champion the KnowledgeBrief brand across all communications and touchpoints

Business Development Manager – Enterprise Team

Business Development Manager – Public Sector Specialist

Business Development Manager – SME Team

Marketing Manager – Apprenticeships