
B2B Partnerships Executive – Media
Key Media
full-time
Posted on:
Location Type: Hybrid
Location: Toronto • Canada
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Salary
💰 CA$70,000 - CA$80,000 per year
Job Level
About the role
- Outbound prospecting & lead generation
- Run high‑volume outbound calls to targeted B2B barter prospects
- Follow up with tailored, persuasive emails to nurture and convert leads
- Build and manage a pipeline of potential partners across luxury, lifestyle, financial, professional services and premium brands
- Partnership pitching & deal structure
- Pitch cross‑brand barter partnerships (services/products in exchange for advertising, content and data‑driven exposure)
- Use Key Media’s audience insights, media inventory and event offerings to craft compelling partnership proposals
- Negotiate clear, mutually beneficial value‑exchange deals aligned with partner and Key Media objectives
- Internal collaboration & execution
- Work closely with sales, marketing, events and editorial teams to ensure deals are deliverable and on‑brand
- Coordinate internally to activate campaigns across digital, print, events and content channels
- Track performance of partnerships and contribute ideas to optimise and grow them over time
Requirements
- 1+ year of sales‑related experience – B2B sales, partnerships, sponsorships, media sales, or related
- Confident communicator – strong phone and email skills; consultative, professional and persuasive
- Comfortable with outbound activity – you enjoy making calls, following up and driving your own pipeline
- Organised and proactive – able to manage high call and email volumes, keep accurate records and follow through
- Results‑focused – motivated by targets and commercial outcomes
- Media/events or premium/affluent‑segment knowledge is a strong plus, but not essential
Benefits
- Health and Dental benefits
- Opportunity to work across multiple leading media brands with premium, high-value audiences
- Training and support from experienced sales and media professionals
- Clear performance targets and the chance to directly impact revenue and growth
- A collaborative, entrepreneurial culture where new ideas and initiative are encouraged
- Travel Orange - the chance to work from anywhere in the world for up to 12 weeks of the year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B saleslead generationpartnership pitchingdeal structurenegotiationpipeline managementperformance tracking
Soft Skills
confident communicatorconsultative skillspersuasive skillsorganisedproactiveresults-focused