KAYALI

eCommerce Director – MAT Cover

KAYALI

full-time

Posted on:

Location Type: Hybrid

Location: Dubai • United Arab Emirates

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Lead

About the role

  • Develop and implement a comprehensive e-commerce strategy aligned with the company's growth objectives.
  • Identify new revenue opportunities and optimize existing channels to increase market share and profitability.
  • Perform daily and weekly business reviews, sending out recaps to the broader organization.
  • Collaborate with brand marketing and planning teams to align upcoming collections with sales and marketing targets.
  • Execute integrated commercial programs across various channels to excel during key online shopping events and reinvigorate replenishment strategy for increased Customer Lifetime Value.
  • Translate new campaign launches into customer journeys for the online channel and manage trends curation.
  • Oversee execution of merchandising and content strategy for the KAYALI website, identifying specific categories/sub-categories.
  • Lead personalization and A/B test strategy while partnering with cross-functional teams to support special requests and ensure seamless execution.
  • Collaborate closely with key cross-functional teams to drive qualified traffic and ensure alignment with brand vision.
  • Collaborating with the Product Development team to create a roadmap supporting the ecommerce strategy.
  • Lead UX analytics and optimizations, focusing on mobile, desktop, and tablet experiences with a data-driven mindset.
  • Provide recommendations for site enhancements and leverage analytics tools for in-depth analysis.
  • Establish and maintain relationships with external partners, such as digital agencies and technology providers, to enhance e-commerce capabilities.
  • Negotiate contracts and manage budgets to ensure cost-effective solutions.
  • Lead, mentor and develop a high performing e-commerce team.
  • Foster a culture of innovation and continuous improvement.
  • Coordinate with cross-functional teams, including IT, logistics, and customer service, to ensure efficient operations.

Requirements

  • Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
  • Minimum of 12 years of experience in e-commerce, with at least 5 years in a leadership role within the fragrance, beauty, or luxury goods industry.
  • Proven track record of driving e-commerce growth and managing large-scale digital marketing campaigns.
  • Excellent communication skills with a knack for storytelling and crafting compelling narratives across various digital channels.
  • Working knowledge of Salesforce, Google Analytics, Google Search Console, Google Trends.
  • Ability to lead and challenge external agencies.
  • Ability to retain and lead a full team, make team members grow through new challenges.
  • A leader profile and entrepreneurial mindset with the rigor and discipline to build the business and creative competencies that will allow us to stand out in the market.
Benefits
  • Premium Medical/Dental/Vision coverage
  • Find your Magic Days
  • Volunteer Day
  • Birthday Leave
  • Egg Freezing Benefits
  • Employee discounts on all Kayali products
  • Quarterly product gifting
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
e-commerce strategydigital marketing campaignsUX analyticsA/B testingdata-driven decision makingmerchandising strategycustomer journey mappingrevenue optimizationtrend curationbudget management
Soft Skills
leadershipcommunicationstorytellingcollaborationmentoringinnovationproblem-solvingteam developmentrelationship managemententrepreneurial mindset
Certifications
Bachelor’s degree in BusinessBachelor’s degree in MarketingMBA