K. Lee Trading GmbH

Social Media Manager

• Responsible for planning, creating, publishing and optimizing content across digital channels and selected online touchpoints (e.g., website, newsletter).
• Develop and implement a cross-channel content and social media strategy.
• Create an editorial calendar for the website, blog, newsletter and social media channels.
• Produce text, image and video content (posts, Reels, Stories, carousels, blog/newsletter).
• Implement branding guidelines across all channels.
• Adapt content to each platform and target audience.
• Ensure a consistent brand message and aesthetic across all social media channels.
• Operational management of social media channels (e.g., Instagram, TikTok, Facebook, LinkedIn): planning, posting, community management.
• Ongoing monitoring and reporting on reach, engagement, clicks and conversions; deriving optimization measures.
• Coordinate and work closely with internal teams, external agencies, photographers, designers and content creators.
• Monitor trends, platform updates and competitors; test new formats.

Content and Social Media Creator

• Responsible for planning, creating, publishing and optimizing content across digital channels.
• Develop and execute a cross-channel content and social media strategy.
• Create an editorial calendar for the website, blog, newsletter and social media channels.
• Day-to-day management of social media channels (e.g., Instagram, TikTok, Facebook, LinkedIn).
• Ongoing monitoring and reporting on reach, engagement, clicks and conversions; deriving and implementing optimization measures.
• Coordinate and work closely with internal teams, external agencies, photographers, designers and content creators.

Content and Social Media Creator

Content and Social Media Creator – 100%