Just Appraised

Implementation Specialist

• Act as the product-solution owner for each customer’s installation and adoption across Sales, Implementation, and Customer Success to maintain fidelity to original product-solution vision; manage new customer requests and scope creep in the implementation phase
• Engage with customers during the Sales process to understand and identify specific customer’s operational needs and use cases
• Architect compelling, tailored solutions using Just Appraised product suite to optimize, streamline, and unburden customer’s workflow
• Scope expected product functionality delivered within Statements of Work based on detailed software and configuration specifications for each customer’s installation; translate ambiguous customer requests into tightly scoped requirements
• Set expectations of time, effort, and cost implications of custom features or additional functionality that may be available beyond standard implementations
• Maintain expert-level knowledge in key product functionality and capabilities, and leverage insights from implementations to lead product enhancements
• Closely collaborate with Sales, Implementation Engineering, and Customer Success teams to coordinate successful and timely launch and adoption, including participating in daily stand-ups, kickoff meetings, training, and UAT
• Requires travel 10-15 business days / quarter

Customer Engineer

Performance Marketing

• Conferences & Events Lead the strategy, planning, and execution of industry conferences and trade shows. Maximize ROI with integrated pre-, during-, and post-event campaigns. Drive booth experience, lead capture, and pipeline conversion.
• Outbound Lead Generation Develop and manage outbound email programs that generate qualified pipeline. Use data and AI-driven insights to optimize targeting, personalization, and messaging. Continuously analyze performance and refine campaigns for better conversion.
• Account-Based Marketing (ABM) Partner closely with Customer Success and Sales to design and execute ABM programs for new and existing accounts. Create campaigns that drive cross-sell, upsell, and expansion opportunities. Leverage AI tools to segment audiences and deliver personalized experiences at scale.
• Webinars & Digital Programs Plan and execute webinars that engage prospects and customers. Partner with internal experts to develop compelling, relevant content. Report on engagement, conversion, and contribution to pipeline.
• Customer Marketing Build and manage customer user groups and forums to foster advocacy and retention. Partner with Customer Success to deliver programs that increase satisfaction and lifetime value. Develop case studies, testimonials, and stories that amplify customer impact.
• AI-First Marketing Mindset Champion the use of AI and automation across campaigns for targeting, personalization, and analytics. Pilot new tools and approaches to stay ahead of industry trends and drive efficiency.

Customer Engineer

Marketing Manager, Demand Generation