JeffreyM Consulting

Software Engineer

• Collaborate with marketing stakeholders to understand their requirements and translate them into technical specifications.
• Develop dashboard wireframes to align stakeholders on scope and functionality, displaying structure, layout, content hierarchy, navigation, interactions and use flow
• Leveraging dashboard approved dashboard wireframes, build SAP Analytics Cloud stories and conduct analyses to identify trends and insights that support business decision-making.
• Ensure data accuracy, integrity, and security in Marketing Intelligence solutions, managing testing, troubleshooting and Incident Response Management for owned dashboards.
• Analyze data within the data warehouse and collaborate with data engineers to optimize solutions for performance.
• Independently execute tasks, from ideation to delivery, proactively interacting with cross-functional teams to access necessary resources or data.
• Develop and maintain team documentation for core reports, including marketing KPI definitions, data catalogues, and user guides. Be able to explain complex technical concepts in simple business terms.

Marketing Analytics and Insights Developer