JBS Dev | Strategic Technology Experts

Content Marketing Manager

• Create, update, and manage digital marketing assets including LinkedIn posts, social media content, flyers, and one-pagers.
• Write and publish new case studies, SEO-optimized web pages, and project overviews to showcase JBS client work.
• Assist in the creation and execution of campaigns, ensuring consistent messaging and alignment with company goals.
• Support event preparation through marketing collateral, logistics, and promotional content.
• Collaborate with Sales, Alliances, and Delivery teams to ensure marketing efforts align with business objectives.
• Maintain and update the company website with new content, project overviews, and optimized pages.
• Ensure all updates reflect brand voice, are SEO-friendly, and enhance lead generation.
• Manage and grow social media presence across LinkedIn and other platforms.
• Manage and maintain CRM data accuracy for effective outreach and reporting.
• Conduct research on target accounts and prospects, keeping contact information current and organized.
• Step in to assist the demand generation team with overflow tasks, campaign execution, and lead sourcing.
• Support A/B testing strategies to improve campaign and website performance.
• Assist with event planning and follow-up activities to maximize engagement and ROI.

Marketing Content Specialist