
Senior Product Marketing Manager – Insights
Ironclad
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • United States
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Salary
💰 $140,000 - $172,000 per year
Job Level
About the role
- Develop and execute Ironclad’s competitive intelligence program, equipping Product, Marketing, and GTM teams with actionable insights and data to drive strategic decision-making.
- Conduct ongoing competitive analysis and market assessments to monitor key players and industry trends within CLM but also the broader AI market.
- Identify competitive threats and opportunities, and develop strategic recommendations for product positioning, messaging, and differentiation.
- Provide competitive deal support on certain high value strategic deals.
- Drive towards tangible metrics such as improvements in competitive win rates.
- Own the win-loss analysis program, gathering insights from sales teams, customers, and prospects to understand why deals are won or lost.
- Leverage AI to deepen competitive and win/loss insights, and then leverage ai agents to utilize these insights to navigate deal scenarios.
Requirements
- Experience within fast-paced SaaS B2B companies
- 4+ years of experience working in Marketing roles (Content, Customer, Growth, Solutions, etc.)
- 2-3 years of experience working in Product Marketing roles
- An AI obsessed tinkerer - you love to test and iterate with AI
- Strong written and verbal communication skills with a knack for storytelling
- Experience creating solution-level messaging and content across personas or industries
- Great at simplifying complex technical concepts into compelling stories
- Empathy for customers & prospects; puts the buyer first in everything they do
- Thrives in fast-paced and sometimes ambiguous situations; enjoys finding the right path forward
Benefits
- 100% health coverage for employees (medical, dental, and vision), and 75% coverage for dependents with buy-up plan options available
- Market-leading leave policies, including gender-neutral parental leave and compassionate leave
- Family forming support through Maven for you and your partner
- Paid time off - take the time you need, when you need it
- Monthly stipends for wellbeing, hybrid work, and (if applicable) cell phone use
- Mental health support through Modern Health, including therapy, coaching, and digital tools
- Pre-tax commuter benefits (US Employees)
- 401(k) plan with Fidelity with employer match (US Employees)
- Regular team events to connect, recharge, and have fun
- And most importantly: the opportunity to help build the company you want to work at
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
competitive analysismarket assessmentswin-loss analysisproduct positioningmessagingdifferentiationSaaSB2BAIcontent creation
Soft skills
strong written communicationstrong verbal communicationstorytellingempathyproblem-solvingadaptabilitystrategic thinkingcollaborationcustomer-centricsimplifying complex concepts