Intellibright

Social Media Manager

• Develop and lead social media strategies that align with client business goals
• Present recommendations, campaigns, and performance insights with confidence and authority
• Serve as the primary social media strategist on client relationships
• Create compelling campaigns across Meta, LinkedIn, TikTok, Reddit, YouTube, and emerging platforms
• Help clients understand where social media can drive meaningful business impact
• Lead, mentor, and develop the Social Media team
• Establish quality standards and accountability across all client deliverables
• Serve as Intellibright's internal subject matter expert for social media
• Represent the Social Media department at the Service Leadership table
• Help shape the future direction of the department and agency
• Drive adoption of AI-powered workflows that improve efficiency, quality, and strategic output
• Identify emerging trends, platforms, technologies, and opportunities before competitors
• Build repeatable systems and processes that allow the department to scale effectively
• Increase operational efficiency while maintaining a high standard of client service
• Own the success of the department's client portfolio
• Ensure strategies translate into measurable business outcomes
• Deliver clear, actionable performance analysis and recommendations
• Take responsibility for execution quality, client satisfaction, and team performance

Director of Social Media

Research Analyst

• Investigate assigned industries to uncover key insights, trends, and competitive dynamics
• Identify major customer pain points, including internal challenges, marketing frustrations, and how businesses experience working with marketing agencies
• Document best practices, target customer profiles, and sensitivity considerations unique to each industry
• Surface keyword opportunities, ideal marketing channels, and strategic options including local market factors
• Build and deepen buyer personas using sources such as the U.S. Census Bureau (ACS), Pew Research Center, and industry publications
• Research demographic makeup, average budgets, income ranges, and psychographic drivers for key customer segments
• Translate raw data into clear, actionable insights that writers and strategists can apply immediately
• Research neighborhoods, landmarks, and local identifiers that strengthen local SEO targeting for client campaigns
• Conduct seasonal and storm-related research to inform timely content and campaign strategies
• Research best practices for agency deliverables including case studies, press releases, and blog content
• Identify emerging formats, citation benchmarks, and audience expectations by content type
• Assist with gathering client quotes, testimonials, and data points to support case study development
• Support the coordination of brief client conversations or surveys

Market Research Analyst

Project Manager

• Manage timelines, task assignments, and deliverables across SEO, Paid Ads, Websites, Social, and Strategy projects
• Coordinate day-to-day operations within a portfolio of multiple client accounts, ensuring projects run smoothly and meet expectations
• Facilitate internal check-ins and client status meetings to keep everyone aligned
• Track project milestones, update stakeholders, and escalate risks or blockers when needed
• Maintain clean documentation, timelines, and project management tools like Jira
• Support process improvements that help our team operate more efficiently
• Collaborate cross-functionally with marketing, creative, and client teams to ensure seamless delivery

Performance Marketing

• Full accountability for Paid Search and Paid Social performance across all client accounts
• KPI definition, ownership, and enforcement across spend efficiency, lead quality, conversion performance, and revenue contribution
• The standard of excellence for how paid media is planned, executed, reported, and improved at Intellibright
• Full-funnel paid media strategy aligned to business outcomes, not platform metrics
• Final authority on budget allocation, pacing, and optimization decisions tied to measured client impact
• Intent, keyword, and query strategy across branded, non-branded, local, and high-value demand
• Integration of paid media strategy with CRO, landing page performance, and website experience
• Cross-channel alignment with SEO to maximize total SERP visibility and demand capture
• Guardrails for platform automation, AI bidding, and recommendation adoption. Platforms do not make decisions here, you do.
• Partnership with Analytics to develop AI-powered insights, alerts, and forecasting frameworks that guide faster, smarter decisions
• Performance assessment with the authority and confidence to recommend pivots, budget reallocations, or increased investment based on signals
• Executive-ready performance narratives that move conversations from metrics to direction
• Hiring, mentorship, and elevation of SEM managers and specialists
• Contribution to client retention, expansion, and long-term account health
• Proactive identification of risk, inefficiency, and growth opportunity across the portfolio

Director of Social Media

Market Research Analyst

Project Manager

Director of Paid Media