Director, GTM Marketing – Measurement
InMarket
full-time
Posted on:
Location Type: Remote
Location: California • Colorado • United States
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Salary
💰 $145,000 - $160,000 per year
Job Level
About the role
- Own the End-to-End GTM Marketing Strategy for Measurement
- Partner Deeply with the GM and Sales Leadership
- Lead Product Marketing and Commercialization
- Orchestrate Cross-Functional Marketing Execution
- Drive Pipeline and Performance Accountability
- Elevate Market Position and Thought Leadership
Requirements
- 12+ years of experience in GTM leadership, Product Marketing, or business-line marketing
- Proven track record owning marketing for a revenue-generating business or division
- Experience partnering directly with GMs and Sales leaders
- Strong background in measurement, ad tech, martech, SaaS, or data-driven B2B environments
- Demonstrated success driving pipeline growth and commercialization impact
- Experience operating in a matrixed organization
- Strong executive presence and cross-functional leadership skills
Benefits
- Competitive salary, stock options, flexible vacation
- Medical, dental and Flexible Spending Account (FSA)
- Company Matched 401(k)
- Unlimited PTO (within reason)
- Talented co-workers and management
- Agile Development Program (For continued learning/professional development)
- Paid Parental Leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
GTM marketing strategyproduct marketingcommercializationpipeline growthperformance accountabilitymeasurementad techmartechSaaSdata-driven B2B
Soft Skills
executive presencecross-functional leadershippartnershipcommunicationorganizational skills